Media and Advertising
Get the latest news and updates on the fast-paced world of media and advertising. With TV, radio, press and online news, see how the latest developments can help you to promote your business to your customers.
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Citigate Dewe Rogerson wins Qatar accounts
Citigate Dewe Rogerson has announced its latest business wins, with increased presence in Qatar. Some of its recent wins include advisory to Barwa Real Estate Company, Aamal Company, Barwa Bank, and HSBC Middle East, as sole consortium communications advisor for the potential merger of Qatar Navigation and Qatar Shipping.- » Al Alam dropped by Arab satellites
- » Citadel appoints Sahara as PR agency
- » CNN Abu Dhabi marks official opening
- » New TV channel to launch in Saudi
- » Reuters expands staff in Middle East
- » Lagoona hires Young and Rubicam
- » Prophet Mohammad film planned
- » Confusion over Al Arabiya blasphemy charges
- » Qatar firm sets up $200m film fund
Media and Advertising press releases
Fortune, United Group to launch Fortune magazines in Middle East
Fortune will launch local editions in the Middle East beginning Spring 2010, it was announced today by Jim Jacovides of Time Inc. and Bashar Kiwan of United Group.- » Citigate Dewe Rogerson continues to expand business in Middle East
- » Rufus Leonard Dubai announces its pitch win for Aldar's Yas Links Golf Course Digital Account
- » Rawaj International wins Turkish Airlines PR Account
- » Omnicom Media Group launches its first annual Media Innovations Forum
- » Horizon Draftfcb to unveil new insight platform
- » Dubai Media City hosts registered freelance professionals at Media and Marketing Show 2009
- » New sources of revenue and telecommunication post crisis strategies revealed at Media and Marketing...
- » Yahsat signs first service partner agreement for "YahClick" satellite broadband service
- » AL Aan TV covers Media and Marketing show 2009 from Studio in heart of the event
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Analysis
Marketing your new business
Does the current economic outlook mean that new businesses should cut down on their marketing strategies? Not necessarily, especially if you have a coherent business model and identify early a strategy that will maximise exposure within the relevant markets.- » Marketing your new business
- » Middle East's first HDTV service goes live in UAE
- » MidEast broadcasters plan HDTV roll out
- » Will international media criticism hurt Dubai businesses?
- » Dubai responds to media criticism
- » Distinguishing your company in a crowded market
- » Public speaking: A cheap, effective marketing tool
- » Brand equity through the eyes of the consumer: The case for measuring 'Commitment'
- » Rebranding: Going beyond the logo (part 2)
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