mediaME Forum:2012, the Levant Digital Media Event, to be held on December 3rd and 4th

The two-day event, to be held on 3rd and 4th of December, at the Grand Hyatt Amman, is managed by mediaME.com, the region's first and largest online community of over 15,000 advertising and media professionals. This year, the forum is expected to attract more delegates and will feature over 25 speakers.

The Forum's Platinum Sponsor for 2012 is ZAIN, whereas Gold Sponsors are Arabia Weather and Ikoo, and Silver Sponsors are Ipsos, Syntax and The Online Project. The Forum's media supporters so far include Al Ghad newspaper, Venture magazine, The Daily Star, MazajFM, SPIN FM, Al Iqtisadi magazine, iLoubnan, Palestine Business Focus, Naharnet and Bidaya Corporate Communications.

The Forum will cover topics including Arab Internet users' habits, audience segments and content preferences, digital media buying strategies for clients and advertising agencies, search engine optimization (SEO) and marketing (SEM) strategies. The forum will also tackle the utilization of social media channels for branding, online reputation management and PR, creative digital campaigns from across the region, mobile applications and advertising, Arab online gaming trends, as well as online media measurement and monitoring, amongst others. A preliminary agenda, including forum session speakers and workshop trainers, has now been announced at the event's official website, mediaMEForum.com.

"Marketers in the Levant region can no longer afford to ignore their online audiences. Statistics show that the percentage of consumers online is not matched with a similar percentage of advertising expenditures in digital media, and this situation must be corrected by advertising agencies through educating advertising clients. The aim of the mediaME Forum:2012 in Amman is to encourage and facilitate this transformation in the Levant region. The forum also provides valuable content on all topics related to online and mobile advertising technology and trends, in addition to providing a fantastic networking opportunity for over 300 professionals," said Zeid Nasser, Founder of mediaME.com and Chairperson of mediaME Forum.

For more information or assistance, please contact us at:
Tel: +962 6 5692008/9
Fax: +962 6 5692007
P.O. Box: 930391, Amman11193, Jordan