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Tuesday, December 1 - 2009

adidas by Stella McCartney fall/winter 06

adidas and Stella McCartney introduces Wintersports as a new category in the fall/winter 06... Read full article »
United Arab Emirates: Thursday, August 31 - 2006 at 15:41
Introducing Adilibria - the "Power from within" collection for women

adidas Women Fall/Winter '06

In Fall/Winter 2006 adidas Women presents a unique women's collection offering high-quality sport... Read full article »
United Arab Emirates: Wednesday, August 23 - 2006 at 12:24

Winning World Cup formula is just the ticket for adidas

adidas and football are once again proving that together they make a winning team. Read full article »
United Arab Emirates: Thursday, June 15 - 2006 at 15:31
The Saudi Arabia boot.

New TUNIT footwear launched in celebration of the 2006 FIFA World Cup

adidas, the leading sports technology brand has excelled itself once again with a product that... Read full article »
United Arab Emirates: Thursday, June 08 - 2006 at 12:16
FIFA World Cup merchandise.

adidas teams up with Emirates to dress Dubai football fans for FIFA World Cup

With just days to go before the start of the FIFA World Cup, adidas has teamed up with Emirates... Read full article »
United Arab Emirates: Wednesday, June 07 - 2006 at 11:43
The new concept store in Marina Mall, Abu Dhabi.

adidas extends sporting presence with new concept store in Abu Dhabi

Leading sports brand adidas has announced the opening of its latest store, located in Marina Mall... Read full article »
United Arab Emirates: Wednesday, April 05 - 2006 at 12:07
UAE National Football Team star, Ismail Mattar along with members of the E-Sports Dubai Football Academy at the launch of the adidas +F50 TUNIT football boot.

adidas presents first ever modular football boot: +F50 TUNIT

Today adidas proudly introduces a football footwear revolution to the region, the +F50 TUNIT. Read full article »
United Arab Emirates: Monday, March 20 - 2006 at 14:13
The second adidas and Stella McCartney collection to be available in the Middle East.

adidas by Stella McCartney Spring/Summer 06

Unveiled at the Grand Hyatt hotel, Dubai, adidas and Stella McCartney are continuing their... Read full article »
United Arab Emirates: Wednesday, March 08 - 2006 at 14:50
The new adidas_1, intelligence level 1.1

adidas_1, intelligence 1.1 now available in the UAE

adidas_1, the World's First Intelligent Shoe, is already smarter. Read full article »
United Arab Emirates: Thursday, January 12 - 2006 at 09:36
Mr. Walter Bruppacher, Head of Marketing at adidas Salomon Emerging Markets, and Mohammed Al-Deayeea, star player of Al Hilal Club.

Al Hilal Football Club and adidas announce exclusive sponsorship deal

Al Hilal Football Club and adidas have announced an exclusive yearlong sponsorship agreement that... Read full article »
United Arab Emirates: Thursday, September 29 - 2005 at 14:22
The integrated advertising campaign titled 'Impossible Field' features a mix of players including David Beckham, Michael Ballack, Raúl, Jermain Defoe, Kaká and Javier Saviola.

adidas Launch 'Impossible Field' GCC Campaign

Leading sports performance brand, adidas, has announced the GCC launch of its latest global... Read full article »
United Arab Emirates: Tuesday, August 30 - 2005 at 15:41
Walter Bruppacher, Head of Marketing, adidas-Salomon Emerging Markets with adidas ClimaCool™ Women's range model at the product launch

Revolutionary adidas women's ClimaCool™ range hits the Middle East

Leading sports performance brand, adidas, today launched its latest, hip, trendy and functional... Read full article »
United Arab Emirates: Monday, July 18 - 2005 at 11:38
Exclusive 'mi adidas' service hits the road.

Exclusive 'mi adidas' service hits the road

Following the successful launch of the mi adidas customized sports shoe service at this years... Read full article »
United Arab Emirates: Thursday, April 28 - 2005 at 13:58
Walter Bruppacher, Marketing Manager, adidas Middle East.

adidas introduce the world's first intelligent shoe

In keeping with its ethos of continually developing and expanding the boundaries of sports... Read full article »
United Arab Emirates: Tuesday, April 05 - 2005 at 10:35
Herbert Hainer, adidas-Salomon CEO with ice sculpture in UAE desert providing 'Impossible is Nothing'.

adidas-Salomon CEO marks one year for Emerging Markets headquarters and announces new plans for 2005

Herbert Hainer, CEO of adidas-Salomon AG, visited Dubai to mark adidas-Salomon Emerging Markets'... Read full article »
United Arab Emirates: Thursday, October 14 - 2004 at 09:23