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Wednesday, December 2 - 2009
Masafi has rolled out a new, refreshing look for water.

Masafi unveils new brand identity

Masafi, one of the leading FMCG brands in the Gulf and Middle East, has unveiled a new brand... Read full article »
United Arab Emirates: Thursday, June 14 - 2007 at 13:15
Masafi Juice unveiled Soothing Berries and Truly Caribbean.

Masafi Juice adds two exciting flavours

Masafi Juice, one of the leading juice brands in the UAE, has maintained its growth momentum by... Read full article »
United Arab Emirates: Wednesday, June 06 - 2007 at 14:27

Masafi unveils outdoor campaign for premium juice range

Masafi, the regional market leader in the bottled mineral water industry, has unveiled a new... Read full article »
United Arab Emirates: Monday, April 09 - 2007 at 11:29
Masafi Juice.

Masafi Juice wins Marketing Strategy of Year award

Masafi, the regional market leader in the bottled mineral water industry, has won the Retail News... Read full article »
United Arab Emirates: Monday, March 05 - 2007 at 10:57
Ashraf Abushady, CEO, Masafi Mineral Water Company.

Masafi to distribute India Gate Classic Basmati Rice in UAE

Masafi, the regional market leader in the bottled mineral water industry, announced its foray in... Read full article »
United Arab Emirates: Tuesday, February 13 - 2007 at 15:56
Flavoured water segment clocks a Compound Annual Growth Rate of 14.9%

All new Masafi Still Flavored Water launched

Masafi - the region's market leader of bottled mineral water today announced the launch of its... Read full article »
United Arab Emirates: Monday, January 08 - 2007 at 12:59
The colourful packaging, unveiled in refreshing flavours, will feature Toto the Turtle, Jami the Camel, Octo the Octopus, Flip the Shark and Hoofy the Zebra.

Masafi unveils new juice packaging for kids featuring its unique cartoon characters

Masafi, the regional leader in the bottled mineral water industry, has announced the launch of a... Read full article »
United Arab Emirates: Sunday, November 05 - 2006 at 11:22

Masafi unveils new communications campaign

Masafi, the regional leader in the bottled mineral water industry, launched 'Fi Masafi?' - its... Read full article »
United Arab Emirates: Monday, September 25 - 2006 at 10:33
'Masafi Qamaruldeen'

Masafi introduces Qamaruldeen - a traditional beverage for Ramadan

Coinciding with the spirit of the Holy Month of Ramadan, Masafi - UAE's market leader in the... Read full article »
United Arab Emirates: Wednesday, September 20 - 2006 at 11:47
Mr. Ashraf Abushady, CEO of Masafi.

Masafi invests $11 million in production and marketing of its new juice line

Masafi - the region's leading producer of bottled mineral water - has announced that till date it... Read full article »
United Arab Emirates: Tuesday, May 23 - 2006 at 12:24
Abdul Aziz Al Ghurair, Chairman, Masafi Mineral Water Company LLC at the launch

All natural premium Masafi juice launched

Masafi - the region's leading producer of bottled mineral water - has launched the all-new '... Read full article »
United Arab Emirates: Tuesday, May 09 - 2006 at 15:53
Faysal Awar, Trade Marketing Coordinator,Zeina Mouhawej, Marketing Manager, and Ashraf Abushady, General Manager with the awards at the GMR Effectiveness in Marketing Awards Ceremony in Dubai.

Masafi takes the centre stage at 'Gulf Marketing Review' Awards

Masafi took the limelight at the GMR Effectiveness in Marketing Awards (GEMAS), sweeping the... Read full article »
United Arab Emirates: Tuesday, February 21 - 2006 at 14:12
Masafi is sponsoring the prestigious Dubai Tennis Open Championships.

Masafi sponsors Dubai's greatest sporting extravaganzas

Masafi is sponsoring the prestigious Dubai Tennis Open Championships which began in Dubai today. Read full article »
United Arab Emirates: Monday, February 20 - 2006 at 14:50
Masafi's stand at GULFOOD 2005.

Masafi to showcase its unique products at Gulfood 2006

Masafi will underline its presence at Gulfood 2006, the 11th Gulf Food, Hotel and Equipment... Read full article »
United Arab Emirates: Thursday, February 16 - 2006 at 13:09
Faysal Awar receives the IBWA Aqua Award from Mr. Jack C. West.

Masafi wins IBWA Aqua Award for innovative print campaign

Masafi, the region's leading producer of bottled drinking water, was awarded the prestigious... Read full article »
United Arab Emirates: Tuesday, October 18 - 2005 at 13:53