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Thursday, December 3 - 2009
Werner Rohrer, SWISS Sales and Marketing Manager for Middle East & Asia - against a backdrop of the airline's new legal name - Swiss International Air Lines.

SWISS announces new legal name - Swiss International Air Lines

SWISS, the new intercontinental airline that launched operations in April this year, has... Read full article »
United Arab Emirates: Sunday, July 07 - 2002 at 12:09
SWISS offers special price benefit to large Arab families travelling to Europe.

SWISS treats Arab families to exclusive offer

Swiss International Air Lines, the national carrier for Switzerland, has launched a summer... Read full article »
United Arab Emirates: Monday, June 17 - 2002 at 12:08
SWISS launches dedicated UAE travel portal www.travelswiss.com

SWISS launches dedicated UAE travel portal

Switzerland's new national carrier, SWISS, has announced the launch of a unique new travel... Read full article »
United Arab Emirates: Monday, May 20 - 2002 at 13:43
SWISS launches new service for families of GCC Qualiflyer members.

SWISS launches new service for families of GCC Qualiflyer members

The national airline of Switzerland, SWISS, has announced the launch of a new GCC-wide service... Read full article »
United Arab Emirates: Sunday, May 19 - 2002 at 15:29
Seen here: Peter Zeller, VP Marketing & Communications for SWISS; Michel Ferla, VP Switzerland Tourism and Felix Rodel, SWISS Area Manager Arabian Gulf.

SWISS takes off with strong first month

SWISS, Switzerland's new national airline, has announced that it has exceeded initial... Read full article »
United Arab Emirates: Thursday, May 09 - 2002 at 09:16
'SWISS-Roll', Swiss Air Lines' innovative travel game at ATM 2002 offers the chance to win a 4-day holiday to Switzerland.

SWISS on a roll with innovative travel game at ATM 2002

Switzerland's new national carrier, SWISS, is introducing a specially designed travel game --'... Read full article »
United Arab Emirates: Wednesday, May 08 - 2002 at 11:31
The SWISS stand at ATM this year will be staffed by representatives dressed in the new SWISS uniforms that are a part of the airline's new brand identity.

SWISS soars ahead with strong brand concept at ATM

Switzerland's new national carrier, SWISS, is focusing on building strong brand awareness at the... Read full article »
United Arab Emirates: Tuesday, April 23 - 2002 at 13:29
New SWISS celebrates launch with special fares to Europe and USA.

SWISS celebrates launch with special fares to Europe & USA

Celebrating the launch of SWISS, Switzerland's new national carrier, the airline has announced... Read full article »
United Arab Emirates: Monday, April 01 - 2002 at 16:15
SWISS Execuitves (from left to right): Houssam Weiss, Business Sales Manager, Abu Dhabi, Werner Rohrer, Marketing Manager Middle East, Hazel Saldanah, Head of Marketing PR & Customer Relations, Reudi Suez, General Manger, Oman, Carlton Seymour, Sales Executive Oman, Felix Rodel, Area Manager, Gulf and Gilbert Veuthey, General Manager, Saudi Arabia & Yemen.

Switzerland's new airline SWISS holds Middle East strategy meeting in Dubai

The new inter-continental airline for Switzerland, SWISS , held a strategy meeting for senior... Read full article »
United Arab Emirates: Thursday, March 21 - 2002 at 12:43
Admittance to the Circle Club, which has been in operation since 1994, is by invitation only for Qaliflyer frequent flyer members accumulating flights in excess of 200,000 miles per annum.

Swissair awards UAE national with elite Circle Club membership

Admittance to the Circle Club, which has been in operation since 1994, is by invitation only for... Read full article »
United Arab Emirates: Thursday, March 07 - 2002 at 12:49
Swissair offers 'Switzerland for Free'.

Swissair offers UAE residents 'Switzerland for Free' packages for Eid

Celebrate the Eid holidays in style with one of three fantastic short-break packages to Europe or... Read full article »
United Arab Emirates: Saturday, February 16 - 2002 at 10:15
Chris Watts, Vice President of External Affairs for Crossair, in Dubai to announce Switzerland's new airline brand identiy

Switzerland's new international airline brand identity announced

The new inter-continental airline for Switzerland has announced that it will fly under the... Read full article »
United Arab Emirates: Saturday, February 02 - 2002 at 10:23
VIP's attend the inauguration of the Swissair's new office in Dubai. From right to left: Felix Rodel, Swissair Area Manager, Rashid Al Noori, DNATA Senior General Manager, Khalid Bin Sulayem, DTCM Director General, and Jean-Claude Hagmann, Switzerland Consul General.

VIPs inaugurate new Swissair UAE headquarters in Dubai

Swissair recently inaugurated their new UAE headquarters in Dubai with a VIP ribbon-cutting... Read full article »
United Arab Emirates: Saturday, December 29 - 2001 at 10:05
Swissair celebrates 25 years of service to UAE with special birthday.

Swissair celebrates 25 years of service to the UAE

To mark the 25th anniversary of service to the UAE, Swissair has created a special birthday... Read full article »
United Arab Emirates: Sunday, November 18 - 2001 at 15:13
Felix Rodel, Swissair Area Manager for the Arabian Gulf.

Swissair says: We are here for the long haul in the Middle East

Following the bridging loan of CHF1 billion (USD600 million) provided by the Swiss Federal... Read full article »
United Arab Emirates: Tuesday, October 30 - 2001 at 11:33