The deal marks the launch of advertising opportunities on the Showtime site which boasts around 50,000 first time visitors per month.
Marc Conneely, Vice President Advertising Sales and New Business Development, commented, "We have built our online offering to a point where we believe we can offer advertisers a valuable proposition allowing them to reach their existing and potential customers in an interactive and engaging way. The role of online in the region has continued to develop and we believe consumers are ready to engage with brands in the online arena."
Net Advantage has built its reputation as a specialized Online Media House and has delivered successful online campaigns for many clients and partners alike. "When it comes to online, the opportunities are endless and we have chosen to work with Net Advantage because they have displayed the necessary expertise and creativity which has already earned them some impressive clients," added Conneely.
Duri Al-Ajrami, Regional Manager at Net Advantage said, "We are extremely excited about working with Showtime. The brand has immense power across the region and as a media brand, a high affinity and attraction for many advertisers. Entertainment brands are always aspirational and by their very nature reach customers when they are in the right mindset. Add to that the potential interactivity offered by the medium and you have an unbeatable offer."
Browse
related articles
Showtime signs deal with NetAdvantage for online ad sales
- United Arab Emirates: Wednesday, June 23 - 2004 at 12:02
- PRESS RELEASE
Showtime, the leading pay-TV network in the MENA region, has signed an agreement with Net Advantage as advertising is made available on the Showtime consumer website, www.showtimearabia.com for the very first time.
Related stories
Also consider reading:
Digg
Facebook
LinkedIn
Twitter
Browse
related articles
Today's most read articles:
- » Construction works in 19 stations on Dubai Metro Red Line completed, operation to start in February 2010
- » Saudi Telecom Company signs partnership agreement with Real Madrid Football Club
- » HH Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum opens INDEX 2009, sponsored by Al Nakheel
- » A bright future forecasted for UAE economy and higher education
- » Nawras introduces Nawras Mobile TV
Log in to request more information from Showtime
Notes and media contacts
About ShowtimeIn the Middle East, Showtime is the trading name of Gulf DTH which is a joint media venture between the Kuwait Projects Company (Holding) and Viacom Inc.
Showtime, a joint media venture of Viacom and Kuwait Projects Company (KIPCO), is the leading digital satellite pay -TV network in the Middle East and North Africa. With offices in Dubai, UAE; Saudi Arabia; Egypt; Jordan; and London, the network offers 50 premium television channels, including 10 CD audio channels, with a broadcast reach of more than 20 countries. With a combination of house channels including Al Sha Sha, The Movie Channel, Movietime and TVLand, and pass through channels Showtime boasts exclusively such global brand names as Discovery, E! Entertainment, Hallmark, MTV Europe Paramount Comedy Channel, and Xtreme Sports amongst others.
About NetAdvantage
A fully owned subsidiary of Riyadh-based National Technology Group (NTG), one of the largest and fastest growing Information and Communications Technology (ICT) conglomerates in the Arab world, NetAdvantage provides online advertisers and publishers with services and solutions for the Internet and mobile industry in the Arab world that enables them to maximize their return on investments and rapidly grow their businesses.
NetAdvantage leverages its relationships and know-how of the websites as well as the advertisers community, its ability to invest in best of bread talent in the region and building a sophisticated advertising platform, to aggregate and sign up the most popular and most sought websites as part of its advertising networks and offering them to advertising agencies and direct advertisers, creating an efficient and reliable, well resourced, advertising platform that will create profits and benefits to partner websites and offer a clear value proposition for the advertising community in the Arab world.
NetAdvantage offers advertisers a wide range of products and services including banner space, targeted email campaigns, online promotions, search engine-based advertising, and mobile SMS advertising.
FOR MORE DETAILS CONTACT:
Vida Rizq
PR and Customer Marketing Manager, Showtime
M: +971.50.550.1239
Pascale Abou Hamad
Customer Relations Manager, NetAdvantage
O: +971.4.3912433
Issued on behalf of Showtime by Momentum
For further information:
Maida Talhami
Momentum
Tel: +971 4 3901635
Mobile: +971 50 7347728
Posted by Anne-Birte Stensgaard, Senior News EditorWednesday, June 23 - 2004 at 12:02 UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of AME Info FZ LLC / Emap Limited.
Disclaimer:
Articles in this section are primarily provided directly by the companies appearing or PR agencies which are solely responsible for the content. The companies concerned may use the above content on their respective web sites provided they link back to http://www.ameinfo.com
Any opinions, advice, statements, offers or other information expressed in this section of the AMEinfo.com Web site are those of the authors and do not necessarily reflect the views of AME Info FZ LLC / Emap Limited. AME Info FZ LLC / Emap Limited is not responsible or liable for the content, accuracy or reliability of any material, advice, opinion or statement in this section of the AMEinfo.com Web site.
For details about submitting your stories, please read the guide - all content published is subject to our terms and conditions
It looks like you are using a Mac - check out our 
Web Feeds