Samsung introduces World's First 'seven megapixel' camera phone

Just six months after the introduction of its world's first 5-megapixel-camera phone, Samsung has reached another milestone in camera phones. The V770 comes with a design reminiscent of a real digital camera. The front is designed as a bar-type mobile phone, while the backside is used as the digital camera.

This is the first camera phone that support manual functions and wide-angle and tele-conversion lenses. It also features 3x optical zoom, 5x digital zoom and auto focus. A true digital convergence product with advanced multimedia features, including digital power amp, and high-capacity memory. Other advanced functions in the V770 include an MP3 player, business card reader, and 64 polyphonic sound.

According to J.H.Lee, Senior Manager - Marketing of the Samsung MEAHQ, "Our development of a 7 megapixel camera phone will set a new standard in phone industry. I would like to see our technological advances contribute to the growth of the convergence in mobile phone industry and create a more convenient way of life."

"It's very important to lead the trends continuously introducing innovative new products and we will continue to commit ourselves in developing distinctive products for our consumers," added Lee.

The V770 offers the same level of picture-taking sophistication that a 7-megapixel digital camera does. The camera functions have been upgraded to include a 3x optical zoom and 5x digital zoom with a 1/1.8" CCD. It also supports auto focus and a flash unit that performs optimally for 7 megapixel photographs.

The phone is designed to enable attachable wide-angle and tele-conversion lenses, the first ever on a mobile phone. The lens can boost the power of the onboard optical zoom to 4.7 times. Moreover, the V770 comes with manual functions of a digital camera never seen on a mobile phone before. The user can manually adjust focus, focal length (7.8-23.4mm), shutter speed (from 15 seconds to 1/2000th of a second) and AEL (Auto exposure lock). It also enables manual control of exposure using Aperture Priority, Shutter Priority, and fully manual options.

"The V770 comes with multimedia features such as audio quality that befits its superior camera performance. The company has built in its "Digital Power Amp" function, with higher audio signal amplification and greater audio output, to deliver outstanding sound quality," concluded Mohit Gupta, Marketing Manager, Samsung MEAHQ.