Executive Education




  • The Jack Welch Show

  • Generating the kind of excitement that many middle-aged managers might have once associated with an appearance by the Rolling Stones' Mick Jagger, Jack Welch came to Philadelphia on Nov. 19 to answer questions from an audience eager to know more about the secrets of his success.
  • Wednesday, December 19 - 2001 at 21:01
  • That Elusive Customer Loyalty: How to Build It, Learn From It and Profit From It

  • In an article on Oct. 9, 2000, in the Financial Times' Mastering Management series, Wharton marketing professor Barbara Kahn writes about the importance of turning customers into advocates who will not only develop loyalty to your company's product or service but will also spread the word to other potential buyers. Below is the text of her article.
  • Thursday, April 19 - 2001 at 09:00
  • Linking Customer Behavior to E-Commerce Strategy

  • In an article on Nov.13, 2000, in the Financial Times' Mastering Management series, Wharton operations and information management professor Eric Clemons and Wharton Ph.D. student Michael Row note the critical importance of consumer behavior when it comes to establishing a web retailing strategy.
  • Thursday, April 19 - 2001 at 09:00
  • What's Behind Those High Oil Prices, and Other Issues

  • Think oil prices are too high? Think the Organization of Petroleum Exporting Counties is both all-powerful and greedy and George W. Bush should keep his campaign promise to 'get tough with OPEC'?
  • Monday, February 19 - 2001 at 09:00
  • What Does it Take to Lead an E-Commerce Venture?

  • Rick Berry, CEO of ICGCommerce.com, often feels he is 'driving a Ferrari with a cinderblock on the accelerator.' Ask him why, and he will explain that his colleagues and he are slogging around the clock to build an Internet-based procurement business - which should take a decade - and trying to do it in six months.
  • Saturday, December 09 - 2000 at 09:00
  • It is Absolutely Critical in a Merger to Quickly Establish Unambiguous Lines of Responsibility

  • Deutsche Bank is merging its way to growth. Headquartered in Frankfurt, it has 90,000 employees and nearly 7 million customers in more than 60 nations. On March 9 the bank announced a $30 billion merger agreement with Dresdner Bank; the two companies are scheduled to merge before the end of the year. This deal follows its acquisition last year of Bankers Trust for $10.1 billion. This makes Deutsche Bank one of the world's largest financial institutions.
  • Saturday, December 09 - 2000 at 09:00


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