Media, PR and Advertising
- More than 70% of SMBs in the UAE, Kuwait and Saudi use the internet as their primary source of information for IT, according to research by HP. Hamid Hassan, SMB Manager, HP ME, says the next biggest source is vendors, followed by IT consultants, with trade magazines the least used, by only 21% of SMBs in the UAE and 28% in Kuwait.
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- United Arab Emirates: Thursday, October 06 - 2005 at 09:15
- Middle East advertisers are still underusing new media - to their detriment, according to Dimitri Metaxas, iMedia Director, Impact Proximity. But there is a lack of quality regional content, particularly in Arabic, and Metaxas says advertisers need to ensure they only target high quality, commercially viable sites.
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- United Arab Emirates: Sunday, September 11 - 2005 at 10:32
- Content varying from Disney clips to AME Info business news will be accessible to Middle East mobile users, thanks to a partnership between Sun Microsystems MENA and Trans Mobile-Media. Sun has developed a software warehouse to enable Middle East telcos to sell licensed digital content to regional subscribers.
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- Tuesday, May 17 - 2005 at 10:38
- How can new electronic products compete in a market already dominated by certain brand names? And what is more important: branding, or features and technology? Jerry Wang, Exec Vice President & CMO, BenQ, gives his answers in an overview of the company's strategy and perspective on the Middle East.
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- United Arab Emirates: Sunday, April 24 - 2005 at 09:29
- Demand is growing in the Middle East for satellite services, as markets liberalise and the number of operators increases. Flavian Bachabi, Regional Vice President, Intelsat, says the key message heard is that customers need more capacity, through more powerful satellites and more cost-effective product solutions.
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- United Arab Emirates: Wednesday, March 16 - 2005 at 08:22
- The Middle East is lagging behind Europe, the US and Japan in high definition television, but regional interest is strong, according to Sony Broadcast and Professional. Marketing Manager Nigel Thompson also notes a near-complete migration to flat-based displays from older CRT monitors and televisions.
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- United Arab Emirates: Tuesday, March 15 - 2005 at 13:17
- German companies are keen to increase their presence in the Middle East satellite and broadcast market, and are using expos such as Cabsat 2005 to raise awareness of their products. Alexander Hoeckle, Foreign Trade Department, Bavaria, says Dubai has strong parallels with Bavaria, as both are media hubs.
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- United Arab Emirates: Monday, March 14 - 2005 at 11:37
- Initiatives such as Dubai Media City and Production Zone will increasingly attract Hollywood and other international filmmakers to the emirate, according to exhibitors at Cabsat 2005. David Lim, International Project Manager, Cabsat, says growth in the regional film and TV industry has brought a record number of exhibitors and visitors to the expo.
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- United Arab Emirates: Thursday, March 10 - 2005 at 09:00
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