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Decaux wins Qatar mall deal
France-based outdoor advertising company JCDecaux SA, has announced that q.media Decaux, a joint venture between q.media and JCDecaux, has been awarded a 10-year advertising contract for Villaggio mall, in Doha, Qatar. 'This new concession in Qatar represents an additional strategic communication solution for our clients in the region, just as what JCDecaux is offering in over 1,000 malls worldwide,' Jean-Charles Decaux, Chairman of the Executive Board and co-CEO of JCDecaux said.
METAphrenie opens office in Dubai
METAphrenie, a German design and production company has announced the opening of its Middle Eastern office in Dubai Media City. Andrea Dionisio, the firm's founder and creative director, said that the company has been receiving increasing invitations over the last three years to tender for projects in the region. METAphrenie's list of clients in the region includes the Qatar-based Al Dawri & Al Kass Sport Channel and Al Jazeera Sport Channel.
High-definition TV launched in UAE
Cable TV provider E-Vision has announced the launch of high definition (HD) programming for UAE viewers, becoming the first Pay TV provider in the Middle East to launch a commercial HD service. E-Vision, which is part of Etisalat, said its HD service will offer content from Abu Dhabi TV HD, Luxe HD, Fashion TV HD , Showtime HD and Al Jazeera Sports HD. The HD service will be available to customers through the new HD set top box which also offers PVR (Personal Video Recorder) features. Customers will need to pay a monthly fee of Dhs30 with the HD set top box costing Dhs999 to access 3 complementary HD channels. The new Set top box being introduced has a built in PVR with 250 GB hard disk.
Dubai newspaper begins 20-day suspension
The UAE's Arabic-language newspaper Al Emarat Al Youm suspended publication yesterday for 20 days in compliance with a court ruling after being sued for a story alleging some of the Abu Dhabi ruling family's horses were doped. The suspension was issued last week by the Abu Dhabi Federal Supreme Court, which is the highest court of the Emirates. The court also imposed fines of Dhs20,000 ($5,445) on the paper's editor and chief executive.
Performance PR launches Mideast office
Performance PR, a UK-based sport and automotive PR specialist, has announced the launch of its first office in the Middle East, in Dubai Media City. The PR firm, whose Middle East clients list includes Fast Rent-A-Car, ProTech and Alex Renner Motors, aims to secure its own clients for representation throughout the GCC and Levant. Performce PR has appointed former motoring journalist Noel Ebdon as Managing Director of Performance PR Middle East.
Dubai Outlet Mall selects Mediastow for ME media intelligence
Dubai Outlet Mall has appointed Mediastow as its regional media intelligence agency. The move is part of a strategic plan to get better media intelligence on the shopping industry in the Middle East in general and UAE in particular. 'Considering Mediastow's extensive experience and media knowledge in the region, this partnership will help Dubai Outlet Mall to effectively promote its expertise and product differentiation,' Dubai Outlet Mall's Director, Vishal Mahajan said.
National Geographic Abu Dhabi to launch
National Geographic Abu Dhabi will launch this month, Campaign magazine has reported. The channel is billed as the region's 'first free-to-air factual entertainment channel', and will be the first time that National Geographic has been broadcast in Arabic.
Emarat defies court ban
UAE Arabic daily newspaper Emarat Al Youm is continuing to publish, despite a Federal High Court ruling upholding a 20-day ban, according to Gulf News. The case had originated from an article published in October 2006 accusing Warsan Stables of giving steroids to horses during a race in Abu Dhabi. Mohammad Yousuf, Chairman of the UAE Journalists' Association has expressed hope that the ruling would be suspended and the newspaper would be allowed to publish.
ADMC wins Premier League TV rights
Abu Dhabi Media Company has announced that Abu Dhabi Sports channel has won the exclusive rights to the Barclays Premier League for the three seasons starting in August 2010. The rights are currently with Showtime Arabia.
ShooFeeTV inks Clique deal
Jordan-based content provider, ShooFeeTV has signed a strategic partnership agreement with the business development and strategic planning consultancy firm, Clique Media. Under the agreement, Clique will provide ShooFeeTV with strategic planning and creative marketing services geared towards bolstering ShooFeeTV's presence in the Middle East and to increase public awareness to their line-up of entertainment services.
New Saudi TV channel to focus on children's rights
Sana TV, the first Saudi TV channel dedicated to educating children about their rights in society, will start broadcasting this month, the Saudi Gazette has reported. The new satellite channel will broadcast in Arabic 24 hours a day from Cairo, and will feature cartoons and songs designed by international child behaviour specialists in cooperation with the kingdom's Ministry of Culture and Information's Children's Rights Awareness campaign, which the ministry has launched to reduce the increasing number of cases of violence against children in Saudi Arabia.
Jordan to launch satellite TV coverage of House sessions
Jordan's Lower House Permanent Bureau will establish a satellite channel to cover House news, reported the Jordan Times. House second deputy speaker Tayseer Shdeifat has said the channel, expected to be called 'Nuwwab TV', will broadcast the main sessions in addition to House committee meetings. He noted that although plans are under way to launch the channel next week, 'the broadcasting mechanism is not yet clear'.
Regional ad agencies wins four awards at Cannes
Three regional advertising agencies won awards at the Cannes International Advertising Festival. Y&R Dubai received a silver Lion award for its campaign for Land Rover. The agency also won a bronze award for its campaign for Harvey Nichols. TBWA\Raad Dubai received a bronze medal in the press category for its Beiersdorf Hansaplast campaign, while the agency's Saudi Arabia team received the first Saudi Arabian award for advertising for their client Masa (pest control). A design bronze medal was also won by Landor Associates, the UAE, for their campaign on Aswaaq Supermarkets.
Sheikh Mohammed gives $1m for best local, Arab drama
Sheikh Mohammed bin Rashid Al Maktoum, ruler or Dubai, has ordered the allocation of $1m for the best local and Arab drama TV work to be displayed by the screens of the Dubai Media Incorporated (DMI) next year, WAM has reported. The DMI will conduct a poll to assess the best dramatic work, which will be watched by Arab viewers during the Holy Month of Ramadan.
Fifty million Mideast multi-channels homes predicted
According to new research from Informa, there will be 50 million multi-channel TV homes in the Middle East and North Africa by the end of 2014, with a pay-TV penetration of more than 70%. The report also predicts consolidation among the main pay-TV platforms, Orbit, ART and Showtime, and believes there will be significant moves towards HDTV. The report also says there will be growth in TV advertising, which is currently $5 per capita in the region compared with $100 per capita in Western Europe. However, TV advertising is not growing as fast as the number of channels available, especially free-to-air ones, the report concludes.
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