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'Brand Dubai' media office launched
HH Shaikh Mohammad Bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai has established the Dubai Media Affairs Office 'Brand Dubai' and has appointed Mona Ganem Al Merri as the new entity's Chief Executive Officer, Gulf News has reported. The new office was created to coordinate Dubai's strategic media affairs regionally and internationally. Al Merri said the new office is meant to, 'facilitate greater communication and coordination among different organisations that are directly or non-directly responsible for Dubai's image.'
AME Info audit tops 1.6m unique users
AME Info has posted a 28% rise in monthly audience numbers, according to the latest figures from independent auditors ABCe. The site now has an audited audience of 1,642,723 unique visitors a month, up from 1,185,188 for the same period in 2008. The number also represents an increase of 10% in readership since AME Info's last audit, conducted in October 2008.
E-Vision launches C-Span
Etisalat-owned cable television provider E-Vision has launched Cable-Satellite Public Affairs Network (C-span), which will available as part the A La Carte option to subscribers on a monthly basis. The channel will show live coverage of US House and Senate proceedings, Government hearings, proceedings of the Canadian and British Parliament and live coverage of worldwide major events.
Media Council inks Sharjah MoU
The UAE's National Media Council (NMC) has signed a memorandum of understanding with the Sharjah International Airport Free Zone which calls for the laying down of a regulatory framework for media activities in a way that boosts the UAE's capacity to attract world media companies and personalities to the zone, news agency WAM has said. The MoU is similar to that agreed between the NMC and other Free Zones in the country.
Top editor at The National is replaced
Abu Dhabi Media Company, owner of The National, said Monday that the newspaper's editor-in-chief Martin Newland will be replaced by his deputy Hassan Fattah. Newland will remain with the newspaper in a new role as editorial director, where he will focus on expanding the company's reach into broadcast and digital formats.
UAE media spend to drop 40%
Media spend in the UAE will fall up to 40% in 2009 compared to last year, reported Media Week. The sharpest declines will occur after a relatively modest drop in the first quarter, said Avi Bhojani, group chief executive of BPG, told MediaWeek. Experts say the drop will be mainly seen in the print and outdoor sectors.
Mediaquest launches Arabic business site
Dubai-based publisher Mediaquest Corporation has launched an Arabic business news portal that looks at the failures and successes of corporations, governments and national economies, and the social effects. 'We have created a platform that is user-friendly, with direct, accessible and entertaining editorial content,' said Yazan Neme, managing editor. The site offers interactive settings, allowing users to create profiles and launch discussions. Kazdar.com also provides the latest celebrity news from the region, and the rest of the world, Neme added.
Satellite free TV soars in Middle East
As the boom in the supply of free satellite TV channels in the Arab region continues, terrestrial TV seems to have remained static, according to a report by the Arab Advisors Group. These results were highlighted during the Arab Advisors sixth annual media and telecoms convergence conference held in Amman. Terrestrial TV channels in the region still have a relatively large audience although much reduced from before the satellite TV era and majority of the 19 Arab countries surveyed shows full government ownership of the operational terrestrial TV channels.
CNN to set up GCC hub
CNN is preparing to set up a GCC hub. The Abu Dhabi-based office will feature a daily live television broadcast as well as handling regional advertising sales, and will be set up in the twofour54 media zone. The move will create news channel's fourth global hub after Atlanta, London and Hong Kong. The group is to have 30 staff in the Gulf office.
Gulf Air inks London taxi ad deal
Gulf Air will soon display advertising on the side of London taxi cabs to promote the airline's flights from London Heathrow to Bahrain and beyond. Under the two-year marketing deal the airline's Golden Falcon will be emblazoned on the side of 50 Hackney Carriages.
Concept and Ströer end partnership
Concept Outdoor, part of the Concept Group - provider of out-of-home advertising and branding options - has parted ways with Germany's Ströer Group. Concept said it has bought back its shares it had given to Ströer when the two joined forces to pitch for the Dubai Metro advertising and branding contract. Concept said the partnership no longer served any purpose after having lost the bid for the metro, reported Emirates Buiness.
Rawaj wins Discovery contract
Discovery Networks EMEA, (Europe, Middle East, Africa) has selected Dubai-based Rawaj International as its Public Relations agency, to enhance its exposure in the region, as the world's leading factual entertainment provider. Rawaj will support Discovery Networks in its drive to 'Educate, Entertain and Inspire', while working to strategise and execute public relations programmes to suit different audiences throughout the GCC.
Iraq mobile TV launched
Mobision, part of the Communication Entertainment Technologies Group, and sister company to Iraqi television giant Alsumaria TV, has started its commercial DVB-H-based mobile TV service in Iraq, following an extended period of testing. The final channel line-up of the service includes MBC One, Al Arabiya, Star Movies and ART Sports, according to Jad Atallah, senior VP of Mobision.
Over 8 million videos seen on MBC's Internet TV
MBC Group and Etisalat have announced that over eight million videos have been viewed through 'Internet TV' platform on MBC's 'Shahed Online' offering since its launch in Ramadan 2008. According to Etisalat's analysis, over three million visitors, of whom 65% are from the Middle East, have viewed eight million videos on the Etisalat powered Website www.mbc.net/shahid. Etisalat and MBC launched 'Internet TV' in September 2008 with MBC's top 9 programmes available for free, on demand. Today there are over 34 shows available online, including entertainment, religious and drama series.
International TV shows top in Gulf
International TV shows a strong performance in the Gulf and non -Gulf areas with a weekly viewing of 96%, according to EMS Middle East 2009, a study released by market research firm Synovate. EMS Middle East surveys approximately the top 13% of adults in 13 cities of the Gulf and non-Gulf area. The media survey looks into media usage for over 100 TV channels, 200 print titles and 40 websites vis-a-vis purchasing habits, business decision making, lifestyles and psychographics of the wealthiest adults in the UAE, Saudi Arabia, Qatar, Kuwait, Bahrain, Egypt, Lebanon and Jordan.
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