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ABN AMRO announces a unique credit card offer
- United Arab Emirates: Monday, March 21 - 2005 at 15:48
- PRESS RELEASE
ABN AMRO, the region's leading consumer bank, has launched a unique promotional campaign offering all those who apply for a credit card the opportunity to win amazing electronic gifts including Television sets, DVD players and mobile phones.
Successful credit card applicants need to activate their card, pay the annual fee, conduct at least one transaction on the card and claim their prizes.
Karim Beg, Head of Marketing, ABN AMRO, said: "ABN AMRO is happy to announce this incredible offer to all our new credit card applicants, who will now join an increasing number of highly satisfied ABN AMRO card holders. There is no fine print in our newest promotion - No ifs, No buts, No raffles. Everyone who applies for any credit card from ABN AMRO will receive an amazing gift."
ABN AMRO is partnering electronic majors Panasonic and Siemens in its latest promotion which is exclusively for its new card holders. Some of the prizes that will be given away during the promotion are Panasonic 21"Television sets, Panasonic DVD Player, Siemens Mobile Phone etc.
The promotion is among ABN AMRO's numerous initiatives that have set the benchmark for credit card issuance in this region. ABN AMRO's credit cards have been hugely popular due to the unique features of the products combined with distinctive marketing communications strategies. The bank's primary strength has been its unique ability to service a diverse and distinct customer base. ABN AMRO has catered to niche segments with their immensely popular Al Ameera cards - designed exclusively for women and Smart Travelers Card - with unique features keeping the discerning business traveler in mind.
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Notes and media contacts
For further information contact Pooja Rajani- 04 5062636Netherlands-based ABN AMRO is a leading international bank with total assets of EUR 608.6 bln (as at 31 December 2004). It has over 3,000 branches in more than 60 countries and territories, and has a staff of about 100,000 full-time equivalents worldwide. ABN AMRO is listed on the Euronext and New York stock exchanges.
ABN AMRO operates through three Strategic Business Units, each responsible for managing a distinct client segment. Wholesale Clients provides integrated corporate and investment banking services to corporate, institutional and public sector clients worldwide. Consumer & Commercial Clients focuses on retail and SME clients in three home markets - the Netherlands, the US Midwest and Brazil and in a number of selected growth markets. Private Clients & Asset Management provides private banking services to wealthy clients and investment products to financial intermediaries and institutional clients.
ABN AMRO's Wholesale Clients (WCS) Strategic Business Unit provides integrated corporate and investment banking solutions to corporate, institutional and public sector clients in 50 countries. WCS is structured around Global Markets and Global Clients businesses. Global Markets provides a single platform for Fixed Income, Equities, FX & Futures and Commercial Banking services. Global Clients comprises a comprehensive range of industry sector and corporate finance advisory services, as well as debt and equity capital markets. WCS also includes buy-out and early stage private equity capabilities.
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Posted by Anne-Birte Stensgaard, Senior News Editor
