Philips research shows that men in the region are their own style icons
- United Arab Emirates: Saturday, December 29 - 2012 at 13:12
- PRESS RELEASE
When it comes to getting inspiration, men in the region are their own style icons, says a survey conducted by Philips. Philips asked men in the region who inspired their fashion and style, and the top answer was a resounding 'me'. David Beckham, Steve McQueen and Tom Ford followed closely, all style icons famous for their individuality.
Over 75% of the men surveyed buy their own grooming products laying bare the myth that women shop for them.
Ozlem Fidanci, Vice President and General Manager, Philips Consumer Lifestyle, Middle East, Turkey and Africa, comments: "Our survey results demonstrate how men in the region are extremely confident about themselves and their sense of personal style. They take their look and their image very seriously, so much so that they trust their instincts when it comes to trends and what's stylish.
"We created the innovative new Styleshaver to meet this need: as a 3-in-1 facial hair styler it features a double-head that allows men to style with one end of the product and shave using the other end. We know that men are prepared to spend some considerable time in making sure their beard is 'just right', and the Style shaver helps them to do that quickly and effectively. Now you can use just one tool to do the job."
Articles in this section are primarily provided directly by the companies appearing or PR agencies which are solely responsible for the content. The companies concerned may use the above content on their respective web sites provided they link back to http://www.ameinfo.com
Any opinions, advice, statements, offers or other information expressed in this section of the AMEinfo.com Web site are those of the authors and do not necessarily reflect the views of AME Info FZ LLC / 4C. AME Info FZ LLC / 4C is not responsible or liable for the content, accuracy or reliability of any material, advice, opinion or statement in this section of the AMEinfo.com Web site.