QDB's TASDEER launches EXIM LINK IT based export-importer matchmaker tool

The initiative is a culmination of a survey championed by TASDEER to glean helpful insights and recommendations from local exporters and to cater to their demand with solutions and programmes that are tailor-made to the overall growth strategy of the industry.

As an initial step, TASDEER prepared a list of 122 Qatari exporters with their contact details, including the mobile numbers of the key personnel, and the Harmonized System Code (HS code) of the product manufactured by each company.

Second, TASDEER collected the contact details of importers from select target countries as per the HS codes of the products manufactured by the Qatari exporters.

An Information Technology tool called EXIM LINK was later developed under Microsoft Dynamics CRM platform by QDB's in-house IT team. The link features a host of benefits such as the ability to manage Qatari Exporters Database, manage Global Importers Database, manage World Wide Chamber of commerce or Associations' Database, provide Importer Contacts to Qatari Exporters based on HS Codes matchmaking mechanism; facilitate Exporters Interaction Tracking Management (Emails, Appointments, Participations and other activities), capture Exporter's Feedback through forms and Surveys; provide a centralized Document Repository for Managing Export Promotion, create Email and SMS alerts notifications, generate various Statistical Reports.

Mr. Mansoor Bin Ibrahim Al-Mahmoud, Chief Executive Officer of Qatar Development Bank, said, "EXIM LINK accentuates our continued efforts to build a solid support system to Qatari exporters, helping them thus, to smartly expand their business through an effective communications platform with their target groups. EXIM LINK is a truly unique export development service from TASDEER which will have a strong impact on the rise of the Non-Oil, Non-QP Qatari exports. EXIM LINK is a key addition to the broad portfolio of services provided to exporters by QDB and TASDEER. It highlights our strong investment in furthering our commitment to grow a world-class exporting industry in Qatar."

Mr. Hassan Khalifa Al Mansoori, Executive Director of Qatar Export Development Agency 'TASDEER' added, "The objective of launching the IT-based EXIM LINK tool is to help TASDEER in establishing strong business relationship with the Qatari Exporters and to promote exports. Furthermore, the tool will help TASDEER in managing customer relationship efficiently through the CRM platform."

EXIM LINK will be implemented in 2 phases. The first phase will cover 52 Qatari exporters and the second phase to be implemented by May 2013 will cover the rest.