Redtag opens newest store location in the brand new Enma Mall - Riffa
- Bahrain: Thursday, October 18 - 2012 at 16:00
- PRESS RELEASE
Redtag Group, the Dubai-based value fashion chain, today (Wednesday 17th October 2012) opened its 9th store in the Kingdom of Bahrain, located in Enma Mall, Riffa, bringing the total number of locations in the Middle East to 99 stores. Redtag has dramatically altered the region's retail landscape in a short span of time, offering a wide range of quality affordable fashion wear.
Also commenting on the new store opening, Samir Motegheria, Acting Country Manager at Redtag, Bahrain spoke on the new Winter Collection for 2012, saying, 'As part of our women's 2012 Winter collection, we will be boasting a new clothing line focused exclusively on our young women customers, those who are 20 - 28 years old. This collection promises to bring the latest fashion trends to this customer group at our typically affordable prices.
The 2012 Winter collection will revolve around four main themes for each of the Women's, Men's and Kid's collections. The first theme is 'Raw Energy' and it will emphasise the human body's internal forces, highlighting reds and other berry hues with a natural colour undertone. The second theme has been dubbed the 'Digital Dimension', and it seeks to connect humankind and technology by focusing on one of the key colours of this season: blue.
The third theme is entitled 'Sensing Matter', which compares the softness of the human body with the rigidity of the earth. This line-up is heavy in browns, complemented with artfully interspersed skin tone and olive green colours. The fourth and final theme of the 2012 Winter collection is named 'Wild Craft', and it evokes the breathtaking beauty of the wilderness, focusing on the full green spectrum, ranging from olive green to teal. Accent colours of oxblood and navy blue will add contrast to this eccentric line of clothing."
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