Representatives from the automotive, banking and insurance sector to promote safety as everyone's responsibility at Traffic Safety Expo 2012

The event will be inaugurated by H.E. Dr. Ahmed Bin Mohammed Bin Salem Al Futaisi, Minister of Transport and Communications at the Oman International Exhibition Centre at 7:00 pm on 16th October, 2012.

Along with strong representation from various ministries and government bodies, the event this year will receive participation from some big names in the automotive sector and the banking sector. Since automobile companies are directly linked to providing the keys to the mode of transport for a particular driver, they are tasked with the responsibility of ensuring that drivers follow vehicular safety procedures, are equipped with the latest safety equipment and follow safe driving behaviour while on the road.

Banks and Insurance companies are indirectly linked to drivers as they form the financial safety net that drivers fall on when procuring a vehicle or when meeting with an accident that either results in the driver becoming the victim or causing loss of life, property or injuries. Besides assuring drivers of their constant support in trying times, Banks and Insurance companies can go one step further when asking drivers to exert caution and maintain a sense of responsibility and avoid any such behaviour which can lead to uncontrollable repercussions on the driver's part.

"When the big players in the industry show their support, their efforts are much appreciated and do much to garner attention and involvement to the cause of traffic safety. Participation from the automotive sector at the Traffic Safety Expo 2012 includes Suhail Bahwan Automotive Group, Saud Bahwan Group, MHD LLC, Zubair Automotive Group and OTE Group. Representation from the banking sector includes Bank Sohar, Oman Arab Bank and Bank Dhofar while representation from the insurance sector includes National Life & General Insurance Co., Dhofar Insurance and Falcon Insurance Company. The Capital Market Authority (CMA), Sultanate of Oman will also be taking part in the event alongside the above mentioned Insurance companies," says Mr. Alawi Almurazza, Traffic Safety Expo 2012.

The Traffic Safety Expo 2012 aimed at eradicating reckless driving behaviour and stressing on the importance of human life is supported by OIEC as Main Sponsor; Zubair Automotive Group, Suhail Bahwan Automotive Group and Saud Bahwan Group as Platinum Sponsors; Omantel as Telecom Partner; Oman Arab Bank, OTE Group and OXY as Gold Sponsors ; MHD LLC, OMRAN, IMTAC LLC, Qalhat LNG, Oman LNG, Oman Gas Company SAOC and Haya Water as Silver Sponsors ; Port of Sohar, Bank Sohar and Oman Cement Company SAOG as Bronze Sponsors; OMIFCO as Lanyard Sponsor and Target LLC as the Floor Plan Sponsor. Strategic Partners for the event include McDonalds, Ziebart and The Experiment ; OER Dossier as Official Local Trade Publication Partner ; Al Sayyarat as Arabic Media Partner ; Merge 104.8 and Al Wisal 96.5 FM as Radio Partners and Times of Oman and Al Shabiba as Official English and Arabic Newspaper.