New rules introduced for UAE advertisers
- United Arab Emirates: Thursday, January 17 - 2013 at 04:44
The UAE National Media Council has introduced new regulations that stipulate the language used in advertising should either be Modern Standard Arabic or the local Emirati dialect, The National has reported. The regulations reinforce the "fundamental ethics, mainly respect for religious, cultural and social values and norms in society," the council said. The regulations also reiterated the prohibition of all forms of tobacco advertisements and alcoholic beverages and mind-altering substances and highlighted the commitment to healthcare advertising regulations.
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