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Spain's Melia Hotel group looks at UAE expansion

Video: With 350 hotels worldwide and just one in the GCC Spain's Melia Hotels are looking at the Middle East with the aim of having 10 hotels in Dubai by 2020. Talking to Phil Blizzard at the Arabian Hotel Investment Conference Maria Zarraluqui, VP Development Worldwide, Melia Hotels International explains their development strategy, market positioning and the challenges they face as a new entrant in this region.
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