STC holds the region's first brand in world's top 500 brands list
- Saudi Arabia: Tuesday, March 19 - 2013 at 10:17
- PRESS RELEASE
A specialized world report reveals that STC Group realized a 16% rise in brand value for the year 2013 totaling SR12.4bn compared to 2012.
STC Group Corporate Communication General Manager Eng. Nawaf Al Shaalani said, "These figures transpire a rising value in STC brand that reflect positively on its future economic value as it realized a SR1.7bn rise in brand value last year and gained AA- rating with positive future outlook."
"Brand Finance Report 2013" further shows that STC rests on the best telecom brand in the Arabian Gulf, stands only 24 ranks away from its closest regional competitors, and holds the leading local brand as STC is the sole representative of the brands operated by all sectors active in the KSA.
Brand Finance is an independent intangible asset valuation consultancy. It releases annual report and other high-caliber researches on the best world brands based on global brand valuation criteria applied to companies operating in all world economic sectors.
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