Tetra Pak launches a series of new, advanced packaging and processing innovations at Gulfood Dubai 2013

These new products would provide Tetra Pak Egypt customers with more versatility, increased efficiency and faster response times in meeting the ever-changing demands of their consumers.

Gulfood 2013 was held recently at the Dubai World Trade Centre. 33 delegates from 11 dairy, juice and cheese companies represented the Egyptian liquid food industry at the world's biggest food and hospitality show -- including: Greenland, Faragalla, Seclam, Gozour, Hero, Al Sakr, Halayeb, Arab Dairy, Juhayna, Domty, and Alex Agri.

Under the theme of Today, Tomorrow, Together, Tetra Pak's event activities included tasting stations, closure and opening stations and seminar rooms. Its trade stand showcased its best-known products next to a full range of new products and technologies. These innovations were received with excitement from all attendees.

At the end of the event, Tetra Pak, won the 'Best Stand' Award at Gulfood 2013, as a recognition for having the best trade stand above 100 square meters, Tetra Pak was located at Concourse 2 and with its innovative design showcasing its product portfolio, cutting-edge technologies, future concepts and a gallery area, including tasting stations, closures and opening stations and seminar rooms.

Among Tetra Pak's new featured products was the Tetra Brik Aseptic/19 Retrofitability Kit, which allows customers to add to their existing machine platforms, giving them greater flexibility. The kit offers more for less, by providing an easy and cost-effective solution for transforming package shapes and base areas - a world first in the aseptic carton packaging industry. Also featured was the A3/Speed for Tetra Prisma® Aseptic for portion packs - the fastest integrated production line available, which cuts down production time considerably and allows for a production capacity of up to 24,000 portion packs per hour.

Commenting on the event, Tetra Pak Egypt's Sales Director Mohamed Taher said, "We were delighted to showcase Tetra Pak's new innovations to our Egyptian partners, customers and friends. We also wanted to demonstrate the real and tangible benefits that our innovative solutions could create, through increasing efficiency and creating more, better choices for the end-consumer."