dcsimg
Page navigation Browse related articles

Wizards Productions partners with Tapjoy to monetize mobile games

Wizards Productions announced a new partnership with Tapjoy, Inc., a mobile advertising and publishing platform with a global mobile audience spanning more than 70,000 applications. The partnership will allow Wizards Productions to monetize its lineup of upcoming mobile games, which will launch later this year.

"Our partnership with Tapjoy allows us to maximize the value of our games and ensure our users have the best possible in-game experience," said Sohaib Thiab, CEO at Wizards Productions. "Their vast global network and strong track record of success make Tapjoy an ideal partner for our company as we prepare to launch our first mobile title, Aqua Jam."

In addition to monetizing mobile applications, Tapjoy also can increase the visibility and exposure of new applications. Tapjoy's cross-promotion marketplace allows app publishers to reach out to targeted users.

"We're incredibly excited to partner with Wizards Productions on their upcoming mobile game, Experiment Zero," said Paul Bowen, Vice President and General Manager, Europe, Tapjoy. "The team at Wizards Productions has made great progress in the social gaming space, and we look forward to helping them become a success in the mobile space as well."

Wizards Productions is one of the first developers of massively multiplayer online (MMO) social games in the Middle East/North Africa (MENA) region. It has produced numerous social games and MMO games, including the first-ever 3D MMO Facebook game in Arabic. It has a new focus on mobile games, and it plans to release its first mobile game, Aqua Jam, later this summer with 6Waves.

"We are excited about our new premium partnership with Tapjoy, which will increase the monetization of our apps and give us access to Tapjoy's broad global network," said Hussam Hammo, CPO at Wizards Productions. "Tapjoy's network will enable us to reach the right audience for our games."
 
Article Options
Log in to request more information from Wizard Productions

Notes and Media Contacts »

Please Login or Register to view notes and media contacts information

Disclaimer »

Articles in this section are primarily provided directly by the companies appearing or PR agencies which are solely responsible for the content. The companies concerned may use the above content on their respective web sites provided they link back to http://www.ameinfo.com

Any opinions, advice, statements, offers or other information expressed in this section of the AMEinfo.com Web site are those of the authors and do not necessarily reflect the views of AME Info FZ LLC / 4C. AME Info FZ LLC / 4C is not responsible or liable for the content, accuracy or reliability of any material, advice, opinion or statement in this section of the AMEinfo.com Web site.

For details about submitting your stories, please read the guide - all content published is subject to our terms and conditions