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Yahoo eyeing Hulu buyout

  • USA: Monday, May 13 - 2013 at 07:37

Yahoo! Inc. is exploring whether to bid for the Hulu streaming-TV service, Bloomberg has reported, citing people with knowledge of the matter. The company's CEO Marissa Mayer met this month with Hulu senior executives to learn more about the site, said one of the people. With advertisers willing to pay a premium to run commercials alongside high-quality content, Mayer is seeking to add videos across Yahoo's products. Hulu, owned by News Corp, Walt Disney Co and Comcast Corp, offers free reruns of television shows and movies and provides newer programming and earlier access through an $8-a-month service.

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