Complex Made Simple

Eton Institute makes language learning as easy as telling the time

Eton Institute paves the way of Mobile Learning by offering its 50 language apps on smartwatches facilitating continuous learning on the go.

Wearable technology has become a top consumer trend, with a range of devices available on the market such as the Apple Watch and Android smartwatches. According to Nielsen’s Connected Life Report (2014), one in six consumers is using digital apparel, such as smartwatches and fitness bands, on a daily basis.

According to The Business Insider’s Intelligence (March 2015), the global wearables market is predicted to increase by 35% over the next five years, reaching 148 million units shipped annually in 2019.

Smartwatches enable the user to do activities that are usually done on smartphones or laptops such as browsing apps and making phonecalls. Eton Institute adds language learning to the list.

Eton Institute, a leading international language and professional development training provider, brings its language learning tools to smartwatches, offering short bursts of learning at a tap of a fingertip, literally. Users can learn new words, phrases and expressions of their chosen language anytime, anywhere.

Since 2006, Eton Institute has always been at the forefront of Mobile Learning with the development of innovative learning apps and a range of programs that offer spontaneous, engaging and flexible learning 24/7. Its PhraseApps, available in 50 languages featuring 25 categories of diverse situations, provide users the opportunity to set their language learning journey according to their needs – from business to leisure.

“80% of our lives are spent outside of formal classroom learning environments, and without noticing it, we naturally learn through our experiences and habits,” commented Sue Brett, VP of Sales & Marketing at Eton Institute. “By implementing regular learning bites in our daily lives, we can improve our skills and effectively retain essential information,” she added.

As part of its Mobile Learning programs, Eton Institute promotes spontaneous language learning on the go where wearing smartwatch is more than just a gadget trend, putting the “smart” in smartwatches.