Complex Made Simple

HMC named Healthcare Company of the Year at Arabian Business Achievement Awards

Awards were handed out this year for 16 categories to companies from across the Arab world

Hamad Medical Corporation (HMC) was earlier this month honored with the Healthcare Company of the Year award at the Arabian Business Achievement Awards 2015, held in Dubai.

The event is one of the most prestigious of its kind in the region. Previous attendees include former UK Prime Minister Tony Blair, HM King Abdullah II of Jordan and HH Sheikh Mohammed Bin Rashid Al Maktoum, Ruler of Dubai.

Awards were handed out this year for 16 categories to companies from across the Arab world, with the independent judging panel looking for companies that have made the most positive impact over the last 12 months. As winner of the Healthcare Company of the Year category, HMC was recognized for its outstanding achievements in providing high-quality healthcare services and, in particular, for its public awareness campaigns.

Hanan Al Kuwari PhD, Managing Director of HMC, expressed her delight at the award. “It is a great honor to be recognized in this way by the esteemed judging panel. Over the past year we have continued to work hard to deliver the safest, most effective and most compassionate care to each and every one of our patients. Many new services and facilities have been introduced as we expand to meet the needs of Qatar’s growing population. We have also opened new specialist clinics providing care tailored to the specific needs of different population groups, including diabetes, cancer and long-term care,” she said.

Improving the health of the population of Qatar is a priority for HMC, explained Mr. Ali Abdulla Al Khater, Executive Director of Corporate Communications, who attended the awards ceremony. “I’m delighted to receive this award on behalf of everyone at HMC. Over the past few years we have placed great importance on promoting health in the community. We have run public awareness campaigns for stroke and diabetes, while our Kulluna campaign has focused on improving health and safety in Qatar. This award is testament to the hard work of our teams and their commitment to raising awareness in Qatar about important health issues,” he said.

HMC’s stroke and diabetes campaigns have proved highly impactful and promoted the signs and symptoms of these important health issues as well as preventative measures. The campaigns use numerous channels to communicate with the target population groups. Cinema, radio, print and online advertising, social media and information booths in malls have all been utilized to educate the public during the campaigns.

“HMC is the most comprehensive provider of specialized healthcare services in Qatar. Each year our skilled and dedicated clinical teams care for patients on around two and a half million occasions. Our everyday experiences of treating a wide range of conditions mean we are perfectly positioned to understand the importance of health education in the prevention of ill health. We are committed to supporting a healthy population in Qatar by improving the health of our patients and the wider community,” said Mr. Al Khater.