Masafi – the leading producer of premium drinking water in the UAE and the Gulf region – has announced a sponsorship deal with Global Village to become the official drinking water for the region’s biggest outdoor family entertainment and cultural destination during the 2014-2015 season.
Masafi CEO Reginald Randall said: “The estimated five million-plus visitors to Global Village will be able to enjoy Masafi natural water bottled at Source in the Hajar Mountains of the UAE. The association with Global Village is significant as it showcases how two leading UAE brands can partner together and ensure visitors and families have the best quality of water to complement their visit. ”
Ahmed Al Marri, Director of Operations at Global Village, said: “Visitors to Global Village are already benefitting from the partnership with Masafi water. We are always committed to ensuring our guests get the very best locally produced products and that is why we are so happy to have secured such a leading UAE brand like Masafi as our water partner for this season.”
Masafi water will be available to all visitors across Global Village during the 2014 – 2015 season.
For further information, please contact:
Taghreed Oraibi, BPG | Cohn & Wolfe, Dubai, UAE
Tel: +9714-295 3456
Fax: +9714-295 1027