Complex Made Simple

Natural Wellbeing to launch new lifestyle ranges in Middle East

Birmingham-based Natural Wellbeing Ltd (UK) is to showcase its innovative vitamins, supplements and minerals portfolio at the upcoming Arab Health Exhibition in Dubai, the largest healthcare exhibition and medical congress in the Middle East.

The company will be exhibiting their brand new Vitagenics ® and Monkey Wellbeing product ranges at Stand Z1C14 in the Za’beel Hall.

The Vitagenics range covers all major vitamin/mineral categories, focusing on value for the consumer.

Monkey Wellbeing food supplements and educational aids are designed to build the confidence, knowledge, experience, health and wellbeing of primary-aged children.

Natural Wellbeing will also showcase its VitPlus+ and Vertese ranges.

VitPlus+ offers an easy to select, quality range of life stage formulations targeting the most common needs at each stage of life, with 3 innovative new products recently added under the brand name VitPlus+ TOTAL, providing high quality, comprehensive nutrition in one handy, daily blister strip.

Vertese supplements are specially formulated with vegetarian and vegan nutritional requirements in mind, are free from gelatin and endorsed by the Vegetarian Society.

The company is proud of its unique and exclusive product formulations which are Halal accredited.

Natural Wellbeing is part of the NutraHealth PLC Group, which is the biggest UK manufacturer of vitamins, minerals and dietary food supplements. They offer a significant range of award-winning products that, through key distributor channels, are supplied to pharmacies, hospitals, practitioners and leading health food stores. The company benefits from a leading in-group UK manufacturing site which has been Saudi FDA approved and has full MHRA and cGMP accreditation.

The Group has significantly expanded its UK operation as part of its export for growth strategy and has recently announced in the UK press the opening of its state of the art MHRA accredited 90,000 square foot packing plant to complement the existing manufacturing facilities and allow for continued international expansion plans for growth.

Arab Health is the largest healthcare exhibition in the Middle East with 3,500 exhibitors from over 140 countries and over 80,000 people attending across the four days.

Darren Lister, Business Development Director at Natural Wellbeing, said: “We have more than doubled our sales force to cope with increasing sales growth and currently sell to over 70 countries worldwide across six continents. We have had major success across Asia and the Middle East with a further 25 new countries set to roll out the Natural Wellbeing stable of brands.

“Natural Wellbeing is focused on working with new and existing distributors to channel sales through the Middle East and African markets as part of our strategic platform for growth.

“Arab Health is an ideal opportunity for us to raise our profile in the Middle East and we hope to meet with a number of distributors at the show.”

Arab Health 2015 runs from the 26 – 29 January in Dubai, United Arab Emirates. Natural Wellbeing will be exhibiting in the Za’abeel Hall on stand Z1C14.