Complex Made Simple

New Vision inaugurates its largest showroom in Jordan

In keeping with its strategy aimed at enhancing customer outreach

New Vision – the official distributor of LG Electronics’ household appliances, home entertainment devices, ACs and mobile phones in Jordan – has inaugurated its largest showroom in the Kingdom and one of its biggest in the region.

The inauguration was announced during a press conference held on Saturday 1 August, 2015, at the new showroom, which is located in Al Hejaz Towers on Mecca Street.

In attendance were Managing Director of LG Electronics Levant, Tae Hun Ryu, CEO of New Vision, ‘Shadi Ramzi’ Al Majali, in addition to a host of prominent figures and a number of local media representatives.

The showroom is considered one of the biggest in the region, and will showcase LG Electronics’ full product range and multiple exclusive items. These include: The 98-inch Ultra HD LED, 65-inch Curved OLED, alongside the largest curved television screen in Jordan, the 105-inch Ultra HD Curved LED. Moreover, the showroom will feature the four-door refrigerators with 36-cubic feet water dispensers, Titan Steam Washers and Dryers with a capacity up to 19 kilograms – making them one of the largest sizes available for home use in Jordan – as well as the inverter air conditioner (AC) models that save up to 60% energy.

While designing the showroom, the availability of spacious areas was taken into account to ensure that customers can easily and simultaneously view the displayed products, and to give them the opportunity to interact with the exhibits. Furthermore, the showroom is staffed with employees who have extensive sales experience and customer care training.

Commenting on the showroom’s opening, Ryu said, “We are thrilled to be inaugurating this new showroom, which will serve as a one-stop-shop for quality household and electrical appliances. On this occasion, I would like to commend New Vision’s outstanding efforts in providing the Jordanian market with LG Electronics’ modern and innovative products, while reinforcing the brand’s market standing throughout the region. At this pace, I am confident that our presence in the Kingdom will continue to prosper within the upcoming period.”

“The showroom’s opening corresponds with New Vision’s strategy that is aimed at extending premium services and products to a larger number of consumers across the Kingdom, whom we consider to be the cornerstone of our achievements and successes. Therefore, we will be growing and equipping our showroom network in accordance with global LG Electronics’ standards and specifications, thus offering customers a unique shopping experience,” stated Al Majali.

“We would like to offer our sincerest gratitude to the LG Electronics teams in Jordan, Dubai and the Levant region for their wonderful and ongoing support. We are confident that the new showroom will be well-received by our customers, as we continue to provide them with the latest international technologies,” he added.

New Vision showcases LG Electronics’ products at 20 main showrooms distributed across several governorates, including Amman, Irbid, Zarqa, Madaba, Aqaba, Karak, Ramtha, Salt and Russaifeh.

The showrooms are designed in accordance with the highest international technical standards. In addition to the inauguration of a new showroom in Al Hashimi, a maintenance center in Irbid is scheduled for opening, making it New Vision’s second service center in the Kingdom alongside the one in Tabarbour.