Complex Made Simple

Osram Automotive seminar in Doha

Jaidah Automotive, Independent Aftermarket and OSRAM held a seminar on 9th June 2014.

Arthur Fernandes, General Manager – Independent Aftermarket welcomed the attendees along with Murali Vasan Director of Sales – SP Division, Osram who conducted this seminar.

OSRAM of Munich, Germany is one of the two leading light manufacturers in the world. The company’s portfolio covers the entire value chain from components – including lamps, electronic control gear and opto semiconductors such as light-emitting diodes (LED) – as well as luminaires, light management systems and lighting solutions. The company’s business activities have been focusing on light – and hence on quality of life – for over 100 years.

OSRAM is the worldwide number one in automotive lighting. As one of the largest global suppliers of lamps and innovative lighting systems Osram provides modern lighting solutions to the automotive OEM business and also for the aftermarket.

The attendees were introduced to the wide range of OSRAM Automotive lamps. These included the Innovative lamps which are the future of the Automobile Industry. The seminar highlighted the lighting system of vehicles consists of head lamps and auxiliary lamps integrated to various parts of passenger and commercial vehicles.

In today’s world each of us are passionate of driving an expensive car but does not give much attention for the lamps used, this is an alarming situation as lamps are one of the most important aspects as “Light is safety” and all information’s absorbed by motorist is “Visual”. The purpose of OSRAM lamps are to provide accurate/excellent illumination for the driver. This enables safe vehicle operation after dark and increases the conspicuity of the vehicle. In a multinational society of Qatar with its vast infrastructure and drivers with different driving habits, these lamps are a constant source of communication to keep our roads safe.

We are shaping the future of light. Our innovative and tailor-made solutions along the whole spectrum of light create superior value for our customers worldwide. As the only global pure lighting company with a strong brand we are first to the market e.g. with laser modules in the automotive segment and set industry trends. We are improving the quality of life.

During this seminar, all OSRAM customers were thanked for their business support and being a part of the growth of the OSRAM Automotive lamps. The top 3 customers were awarded for their excellent performance for 2013.

Certificates were distributed to all attendees followed by buffet dinner.