Complex Made Simple partners with to fuel micro-entrepreneurship in the Middle East

Pi Slice, the first web-based social platform dedicated to online funding for Micro-Entrepreneurs in the Middle East and North Africa (MENA) is excited to announce its partnership with, the UAE’s leading property portal. As part of the association, and Pi Slice have launched a ‘lending page’ to encourage the wider community towards online micro-lending. Companies and individuals in the UAE can view a list of unique micro financed projects through the joint page and choose to provide support to the project of their choice.

In collaboration with the portal, Pi Slice brings a unique proposition to the MENA region, through which individuals and companies who wish to invest, are linked with MENA-based micro-finance institutions (MFIs), which, in turn, use the funds to provide micro-credit to their customers. Through this, motivated individuals and companies can help build a sustainable future for aspiring micro-entrepreneurs.

“There are many micro-entrepreneurs with great skills and ideas who simply need people and organisations to believe in them and to provide them with support,” said Pi Slice CEO, Genny Ghanimeh. “By providing them access to capital in a transparent and efficient manner, we look to empower people to participate in their communities and economies. Previously this was a dream, but now technology has made it a reality. By partnering with, a company that has shown leadership, innovation and a commitment to social change, we really hope to revolutionise the ‘online’ entrepreneurial funding and support its landscape in the region.”

“It’s no easy feat becoming an entrepreneur especially since one’s potential is often stunted by the process of raising capital,” said Michael Lahyani, CEO and Founder of “Dubai’s an emergent hub for social enterprise and we look forward to working with Pi Slice to fill this need, nurture the entrepreneurial spirit and advance economic opportunity throughout the region.”

Adding that this initiative will open the door for exciting partnerships, Lahyani said,” With the Expo 2020 coming up, opportunities for entrepreneurs to create sustainable businesses will grow. By combining a social mission with a sustainable business methodology, we’re excited to not only help micro-entrepreneurs create self-employment opportunities but also provide jobs for other people.”

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