USG Boral Middle East, the leading manufacturer for innovative finishing building materials in the region, announced that customers in the GCC and broader Middle East could now secure its premium SHEETROCK® brand plasterboard and wall solutions locally in the region.
Manufactured at the company’s state-of-the-art production plant in Salalah Oman, which was recently inaugurated in April 2015, USG Boral Zawawi Drywall is the first to produce the renowned SHEETROCK® brand in the GCC.
Developed in the United States more than 90 years ago, SHEETROCK® has become synonymous with quality and innovation. As a result, today, it is a wall solution of choice globally and has been used in many of the world’s most iconic and best constructed buildings.
USG Boral’s local GCC produced SHEETROCK®, like that manufactured in the United States, is UL Certified for 334 wall systems. UL is the foremost leader globally in product safety testing and certification. For more than 100 years, manufacturers have had their products evaluated and tested for safety risks by the company’s independent, third-party safety certification organization. USG’s SHEETROCK® production line in Oman has been fully certified by UL to produce fire rated products and will continue to undergo quarterly inspections according to UL’s rigorous and ongoing standards testing for quality, uniformity and safety including fire resistance.
With the UL mark, discerning and safety minded architects, developers and contractors are assured that USG Boral’s locally produced products are created at the highest international standards and levels for safety and reliability. Local production also ensures that they can access a premium product for their project faster and more efficiently. Time to market is critical to helping customers maintain continuity in supply and, ultimately, the timely and cost-effective completion of their construction projects without having to sacrifice safety or quality along the way.
Commenting, Mr. Fares Saghbini, Managing Director at USG Boral Middle East, said, “Here in the Gulf region, and around the world, our focus as a company is on delivering innovation that helps our customers work smarter, do more and build better projects. That is exactly what the launch of our locally produced SHEETROCK® brand plasterboard products in the GCC enables us to do. We are delighted to bring our manufacturing facility and premium products closer to our customers without asking them to sacrifice on quality, dependability and, most importantly, the safety standards upon which SHEETROCK®’s reputation has been built. We are bringing a product line with a track record of over 90 years to the Gulf region and are proud to be supporting our customers in the delivery of the iconic and groundbreaking buildings and projects that the GCC has become known for.”
Among the factors setting the SHEETROCK® brand apart is the technology used to produce lighter, easier to construct products that have superior performance, strength and safety features. They are composed of a gypsum core encased in 100% recycled paper on front and backside also supporting sustainable development.