The Sultan Center (TSC) flagged off the opening of its organic food section at the chain’s Qurum store on Sunday (December 21). TSC Naturals will be a section solely dedicated to organic food, featuring over 2,000 products sourced internationally from countries such as the UK, US, Italy and Australia.
“TSC is always keen to offer its valuable customers the finest exclusive and unique products from every spot of the globe. This new store comes to delight our clients health conscious with their favorite products. Our extensive range covers every category of products that our customers need and demand, like beauty care products, groceries, beverages, toys, bed linen and cookware,” said Mr. Makram Malaeb – Group International & Non Food Commercial Director.
“By establishing a dedicated section to organic food, the company aims to give Oman the best in terms of quality produce that is fresh and organically produced,” he added.
Guided by a mandate to guarantee customers a unique and pleasant shopping experience, TSC Naturals also maps out the company’s direction for 2015 and its goals to advocate healthy living through the consumption of organically farmed products.
“Our customers will be able to complement their shopping at TSC Naturals with other healthy products from our specialist bakery, butchery, delicatessen and the wide assortment of local and imported fruits and vegetables. Our new and exclusive line of ‘Sultan Organic’ products provide customers with a healthy choice and better value for money,” concluded Malaeb.