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Adstream to expand in Middle East

UK-based global advertising technology firm Adstream has announced plans to expand into the Middle East in partnership with Abu Dhabi's twofour54 Intaj, Gulf News has reported. Adstream's entry into the Middle East alongside twofour54 will help media companies by offering Adstream's digital workflow solutions, Gerard Barron, CEO of Adstrea told the daily. The Intaj arm will work with Adstream to target content creators from the advertising industry and TV sector through Intaj's production and post-production studios and suites in Abu Dhabi.