If you are unfamiliar with the benefits of Telegram, then you’ve come to the perfect place. The Telegram messenger might already be one of the most popular messenger apps in the world, however the MENA region is still jumping on the bandwagon of understanding its benefits over other mainstream messenger apps. Even so, Telegram currently ranks no. 2 in the Apple App store for social networking apps. So, what makes Telegram special?
The key functionality of Telegram is similar to other messenger apps: being able to communicate with other people via text, numbers, images, etc. However, probably one of its main and differentiating feature is the opportunity it provides users to monetize their channels. The best thing by far about the Telegram app is that the users come in there with a motive to be kept up-to-date on a certain niche – whether its sales & deals around the city, or a popular news source to be kept updated on happenings around town. By allowing the usage of third-party services as well as channels with large groups of subscribers, Telegram is growingly becoming an innovative tool to earn money at the most granular level!
So here are the top 3 ways in which Telegram allows its users to monetize their channels;
1. Subscription Fee
Charging a fee to potential subscribers to have access to premium content on a private channel is a great way to monetize traffic – this model has two parts: you can run a public channel (where you focus on content promotions, ads, and several other verticals to push the next part) as well as a private channel that will offer exclusive content for the users who are willing to pay a small fee to be a part of the channel. And conveniently so, there are several third-party solutions such as InviteMember or Telemonetize that now offer a simple way to implement this paid subscription feature in any Telegram channel!
2. Paid Posts
If you run a channel on Telegram with a fairly large number of subscribers, you can offer to run paid posts for relevant businesses to promote their services to your followers, or even to cross-promote other Telegram Channels. Quite simply, you are sharing information with your subscribers about brands, services and channels that might potentially interest and bring value to them, whilst simultaneously being paid to promote those services by the businesses that want to reach a new audience! Because of the niche channels that are currently available, businesses are exploring more and more ways to reach their targeted consumers – for example, a popular ticketing website called “Platinumlist” recently started a Telegram Channel where they keep their viewers updated on concerts, workshops and events around the city; perhaps a transportation company might be interested in getting certain discounts in travelling to these events published on the channel for this audience to use!
3. Affiliate Links
An affiliate link is just like any other link on the internet, except for the fact that it attaches a cookie on the web browser or computer you are using. It allows the owner of the website to understand where the traffic or user is coming from – for instance, if you clicked on a link to popular shopping portal SHEIN from a blog, then SHEIN would be able to understand that the user had come to their website from the blogger’s personal page. In this way, merchants are able to credit the blogger (or affiliate) with a certain commission for driving traffic or sales to their website. So how does Telegram come in here? Generating affiliate links sounds like more of a mouthful than it actually is – with bots available such as the Telegram BOT, now any user including yourself can convert a regular shopping link into an affiliate link within seconds. The Telegram BOT allows you to generate affiliate links from any device and even whilst you’re on the go. Within just a few moments, you can start recommending websites and sharing these links with your contacts or subscribers, allowing you to earn when the merchant tracks that the traffic and perhaps the sale is coming from you.