Complex Made Simple

Ipsos MediaCT Kuwait and Socialobby partner up for spreading awareness on Digital and Social Media in the country

Ipsos MediaCT, the Globally specialized company in media research solutions under the leading research company in the MENA region, Ipsos, partnered with in Kuwait to help spreading awareness and better understanding of the digital market promises and indications.

Socialobby; The first Kuwaiti Social Media firm that provides social consultation, training courses, Online marketing services, Social media campaigns & solutions since 2011, will be working hand on hand together with Ipsos MediaCT on creating viral informative as well as interactive data which acts as support in spreading more awareness towards online and digital marketing as well as the importance of Social Media to companies and businesses. Specialized reports will be developed combining both online and offline media consumption whether locally or in the MENA region provided by Ipsos MediaCT which be presented to clients for a more comprehensive planning process.

Hind Al-Nahedh , CEO of Socialobby highlighted “since the internet users have reached its 3rd billion in 2014, according to internet live stats website – This kind of information & reports online is needed to better understand, forecast and plan according to this growth of usage and population moving forward”. Data will be published on Socialobby’s & Ipsos social media channels & popular awareness blog & online news papers , in an available viral format to benefit all users , enhancing their understanding of the digital platforms in the GCC , Middle East and North Africa.

On the other hand and from Ipsos MediaCT Kuwait, Bilal Al Mourad -, expressed his pride in being part of such a partnership with Socialobby stated: “We are excited towards this collaboration and tapping on the digital age and Social Media as they are pretty much dominating platforms in the Arab World and across the world. Customers will have special access to relevant data which will be available during special training courses, seminars and workshops conducted by Socialobby.”

“We are constantly providing new services and rounded studies to our clients and users across the world and the MENA region, through our various brands Ipsos Marketing, Ipsos MediaCT, Ipsos ASI, Ipsos Loyalty, Ipsos Public Affairs and Ipsos Observer. With Socialobby, we aim to enhance understanding on digital platforms in the country and the region and make the data available & virally beneficial to all users.” He added.