Complex Made Simple

What’s Microsoft’s affordable business solution to power SMEs forward?

Microsoft Dynamics 365 Business Central is a business management solution that helps companies connect their financials, sales, service, and operations to streamline business processes, improve customer interactions and make better decisions.

But how does Business Central comprehensively address customer pain points found in typical stand-alone operations?

Spokesperson: Maureen Mansour-Khoury, Senior Product Manager, Dynamics 365, Microsoft MEA said:

“As small businesses move forward in their journey to achieve growth and sustainability, they begin to outgrow their existing systems and processes and start facing a range of challenges including raising funds, maintaining cash flow, improving sales and even enhancing customer services.

“With standalone operations, the majority of data and information is scattered across the organization which creates many barriers for SMEs in order to achieve growth. They feel disconnected from their own business because of struggling with these disparate systems that aren’t streamlined and are not able to keep up with continual change.

Read: Is it becoming easier for cybercriminals to access company data?

“Dynamics 365 Business Central unifies the business from finance and operations to sales and marketing with a comprehensive and optimized solution. By connecting data across accounting, sales, purchasing, inventory, and customer interactions, Business Central allows SMEs to get a holistic view of the business and chart financial performance in real time with built-in Power BI dashboards. Financial closing and reporting are accelerated; accounts receivables and payables are streamlined; and reconciliations of accounts are quicker, more accurate, more automated and compliant. And customization of reports through seamless Microsoft Excel integration helps analyze data across multiple dimensions.

“With a subscription-based, monthly cost as low as AED 257 for an Essential user, Dynamics 365 Business Central is an all-in-one cloud-powered business management solution that is easy to use and adapt, helps you connect your business and make smarter decisions.

“Another area of concern for companies is security, privacy, and compliance. Microsoft Dynamics 365 Business Central has built-in security, privacy-by-design, and privacy-by-default methodologies to help businesses stay protected and compliant, as well as even adhere to Enterprise-level security standards such as General Data Protection Regulation (GDPR).”

Read: Top tips for businesses in the Middle East to prevent data downtime

Ok, so how easy is it to use Business Central and how can companies integrate it within their systems?

According to Mansour-Khoury:

“Built from the ground up with SMEs in mind, Business Central is part of the of Dynamics 365 suite of business solutions, that a business can grow into, as their needs further expand requiring them to use one system to manage their finances, inventory, sales, and operations. To meet specific needs, businesses can use prebuilt solutions from Microsoft and our partners that extend the capabilities of Dynamics 365 Business Central when you have unique business processes or industry requirement. It can easily integrate and extend into applications like payroll, banking apps, or custom APIs.

“Easy to use with features like predictive analysis, Business Central helps SMEs automate and secure their supply chains, and optimize inventory knowing what to replenish, and when. As it is a cloud-based solution, it puts flexibility at its core enabling small businesses to start quickly, grow at their own pace an adapt in real time. Supported by an ecosystem of Microsoft partners, SMEs can migrate from old processes and disparate systems to the modern workplace in just no time.”