Complex Made Simple reveals most sought-after skills by UAE employers this quarter

Major Middle East job site reveals key insights into the UAE job market, exploring what employers are looking for in candidates.

Communication skills, being a team player, personality and demeanor and ability to work under pressure are sought-after skills in high demand Marketing, Hospitality and Entertainment, Business Consultancy, and Banking & Finance are looking to hire the highest number of candidates, shows and YouGov Survey Advertising, Marketing, and Public Relations (35%) is seen as the industry that attracts top talent across the country

Sales Manager (30%), Sales Executive (28%), and Marketing Executive (21%) emerged among the top roles that employers in the United Arab Emirates (UAE) are hiring for in the coming quarter. This was just revealed in a research study conducted amongst companies in the MENA region by, one of the major Middle East job sites, in partnership with YouGov. These positions were followed by Director and Customer Service Representative at 19%, and Marketing Manager, Project Manager, HR Professional, PR Specialist, and HR manager – all at 16%.

“The job market in the UAE continues to offer numerous career opportunities for various industries and career levels and it is exciting to see millions of professionals seeking new opportunities there through,” said Omar Tahboub, General Manager of “For the past two decades, we have been working with 40,000+ companies, organizations, and governments who are hiring in the region. With the insights provided by this report, job seekers can enhance their skillsets by taking courses and certifications to reflect the market’s demand. Companies can also get a better overview of what other organizations are looking for.”

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Roles and Expertise

Over one third of UAE respondents state that they are looking for candidates with sales and marketing experience (36%), while 30% are searching for those with mid-level experience and managerial experience (29%). When it comes to skill sets in the UAE, good communication skills in both the English and Arabic languages are highly sought after (46%). These are followed by being a team player and ability to work under pressure (38%), good communication skills – English only (36%), and ability to take on new challenges (35%).

Business management (24%) and engineering (24%) are the most sought-after academic qualifications amongst employers in the UAE, followed by commerce (19%) and science qualifications (19%). 

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Leading Industries

Advertising, Marketing, and Public Relations (35%) is seen as the industry that attracts top talent across the country. This is followed by Hospitality, Recreation, and Entertainment (28%), Banking & Finance (25%), and Business Consultancy (25%).

Zafer Shah, Research Director at YouGov said: “The Middle East Job Index Survey for August 2019 illustrates the job market from employers’ perspectives, helping candidates gain an understanding of the current state of the employment sphere in the region. This helps them determine their position in the current job market and also reflects the sentiment and outlook of businesses operating in the region’s key industries.”

The survey, administered by and YouGov, a pioneer in online market research, aims to illustrate hiring intentions of employers in the Middle East & North Africa. 

Data for the Middle East Job Index Survey for August 2019 was collected online from July 11th 2019 and August 17th 2019. Results are based on a sample of 1,886 respondents from the following countries: UAE, KSA, Kuwait, Oman, Bahrain, Lebanon, Jordan, Iraq, Palestine, Syria, Egypt, Morocco, Algeria, Tunisia, Libya, Sudan, and others.