Daimler says 2013 could be tough for Mercedes
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Daimler says 2013 could be tough for Mercedes

Daimler says 2013 could be tough for Mercedes

The chief executive of Daimler, Dieter Zetsche has called into doubt the 2013 profit target for the German car group's core Mercedes-Benz business, pointing to a tougher environment for vehicle sales, Reuters has reported. Mercedes' 10% EBIT margin (earnings before interest and tax) goal had always been conditional on the business environment, which Zetsche said was becoming more challenging. "As long as we don't change it, what we have said is relevant," he said. "But ... we always said (the guidance) was explicitly within the framework of a given environment."

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