Emirates launches global business-class discount campaign to boost bookings
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Emirates launches global business-class discount campaign to boost bookings

Emirates launches global business-class discount campaign to boost bookings

Emirates Airline has cut by around 20% its business class fare to boost occupancy on its flights as demand for premium traffic in Europe and the US remains subdued, Business Standard has reported. The Dubai-based carrier launched a three-day sale on its business class worldwide to boost forward bookings in the holy month of Ramadan, which begins next month. "This sale offers added extra value that further enhances the entire premium package making it even more rewarding to choose Emirates," said the airline's vice-president for India, Essa Sulaiman Ahmad.

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