Rotana launches alcohol-free brand
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Rotana launches alcohol-free brand

Rotana launches alcohol-free brand

Rotana Hotels & Resorts has announced a new brand structure with two additional offerings within its portfolio; alcohol-free and all-suites. Rayhaan Hotels & Resorts will be an alcohol-free option that has an inherent appeal to guests in the Middle East, according to Imad Elias, Rotana's Executive Vice President and CEO. Arjaan by Rotana has been developed with both long-term guests and families in mind. The rebranding of the company will now include four brands; Rotana Hotels & Resorts, Centro Hotels by Rotana, Arjaan by Rotana and Rayhaan Hotels & Resorts by Rotana.

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    AMEinfo Staff

    AMEinfo staff members report business news and views from across the Middle East and North Africa region, and analyse global events impacting the region today.

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