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86% of healthcare organizations offer telehealth services yet suffer privacy mistrust  

The global events in healthcare in 2019-2020 have changed people’s perception of the industry. Medical organizations have adapted to the new conditions, but mistrust issues abound

67% of global respondents believe telehealth services will add the most value to healthcare within 5 years 53% of organizations agree that most of their patients are more interested in remote than in-person sessions The most common service provided by organizations is synchronous telehealth (67%)

New research from Kaspersky interviewing 389 healthcare providers from 36 countries reveals that 86% of medical organizations have already implemented telehealth capabilities, with 44% starting to use them after the pandemic. At the same time, 63% of respondents have experienced cases where patients refused telehealth services due to security concerns.

 The global events in healthcare in 2019-2020 have changed people’s perception of the industry. Medical organizations have adapted to the new conditions, and today, 56% of healthcare institutions are planning to increase their investment in telehealth and virtual care solutions. Kaspersky surveyed healthcare decision-makers to learn how the digital transformation of the industry is going and which problems they believe should be solved to create a world in which everyone can gain access to affordable, fast, and quality care.

According to our research, 67% of global respondents believe telehealth services will add the most value to the healthcare sector within the next five years. Professionals note that remote medicine is practical and attractive in many ways, with advantages such as immediate reach, less disease transmission between patients and staff, and the ability to help more people in a smaller time frame.

This positive approach resonates with real medical practice. Almost half of the organizations (53%) agree, most of their patients are more interested in remote than in-person sessions because of their convenience. Other attractive telemedicine features for customers are that modern technologies save time, effort, and money and provide the opportunity to consult with a more experienced specialist.

These benefits have led to telehealth services becoming more in demand by patients of all age groups. Contrary to stereotypes that older people are less inclined to trust modern technologies, just 51% of providers agree that the majority of their organization’s patients using remote formats are under the age of 50.

The most common service provided by organizations is synchronous telehealth (67%), such as real-time communication with patients, including video calls or chats. The second most popular service is asynchronous telehealth (44%) technology, followed by remote patient monitoring via wearable devices (41%). This method collects and stores patients’ data in a secure cloud-based platform for further use by a treating professional.

Yet 84% of respondents experienced cases where patients have refused a video call with medical staff, with 63% reporting that people declined telehealth services due to privacy or data concerns. Other reasons cited included unwillingness to appear on video (55%), a general lack of trust towards telehealth (40%), and the absence of correct equipment (26%).

It is not only patients who are worried about their privacy: 90% of healthcare providers state that clinicians in their organization have voiced concerns about patients’ data protection when conducting remote sessions, and only 41% of respondents are very confident that their organization has the necessary security measures.

The research confirms that the security of telehealth is an issue for both providers and consumers. Since the privacy of sensitive patient’s data should be the first priority for any organization, Kaspersky’s experts share the following recommendations to help healthcare institutions establish a high level of cybersecurity readiness:

  • Provide security awareness training for employees that have access to patients’ personal information. Training should cover at least the most essential practices, such as correct password usage, email security, private messaging, and safe web browsing.
  • The growing popularity of telehealth services requires extensive use of computing devices and IT in general. Security solutions ensure control over complex IT infrastructure and make sure all corporate devices that have access to the company’s network are protected.
  • Don’t overlook the protection of medical equipment based on embedded systems. These systems usually have low operational capacity and can only perform a very specific task. Security solutions for embedded systems should address the latest threats and be compatible with low-end hardware.
  • Use a firewall that serves as a barrier to external threats. This will defend your web servers from different kinds of malware, including viruses, ransomware and Trojans.

The full report and details regarding the current state of the telehealth industry are available here.