AGMC, the importer of BMW in Dubai, Sharjah and the Northern Emirates together with BMW Group Middle East organized three-days of the ultimate driving experience at a BMW M Meets X drive event at the Dubai Autodrome.
Held from 18th – 20th December, the three day event provided an opportunity for customers, media representatives and BMW fans to get behind the wheel of a range of BMW M and X models and learn more about the technologies and driving capabilities of these two BMW sub-brands under the supervision of BMW Professional instructors.
The event was split into two driving components in which experienced BMW driver trainers provided insights into the new technologies and performance of both the BMW M and X vehicles. The first part of the event focused on the BMW M vehicles – and to ensure that safety remained paramount at all times, guests were provided with the know-how on how best to drive the sports M cars and handle them in safe driving situations that included circuit laps on the race track and know-how on acceleration, slaloming, cornering and braking.
The second phase of the event focused on the driving dynamics of the BMW X models on a course created to showcase the versatility of the X model range. The engaging track focused on powering the X cars through straights, around corners and bends as well as showcasing performance dynamism through wide and narrow slaloms.
Commenting on the drive event, Osman Abdelmoneim, General Manager – AGMC said: “We are always looking for ways to allow our customers to experience our cars and M meets X gave us the perfect opportunity. Not only were they behind the wheel of some of BMW’s most powerful models but they were driving them at Dubai Autodrome – one of the best tracks the UAE has to offer.”
Another highlight of the event featured the UAE track debut of the new BMW X6 offering customers a sneak peak of the model which went on sale at AGMC this month. The new BMW X6 is the second generation of this Sports Activity Coupé and has a host of exciting features that include a new exterior design that gives the car a sportier and stronger road presence and a more sophisticated and spacious interior with added comfort.
The all-new BMW X6 also has standard equipment that includes, 19-inch light-alloy wheels, two-zone climate control and the Driving Assistant package from BMW ConnectedDrive. In addition to the comprehensive standard equipment for the new BMW X6, customers also have a choice of two high-quality packages: M Sport package and Design Pure Extravagance that give the car a more personal and extrovert look. The car will be available with two powerful and fuel efficient engines: xDrive35i (306hp)and xDrive50i (450hp) with BMW TwinPower Turbo technology will be available. Both model variants come as standard with the BMW xDrive intelligent all-wheel-drive system.