The BMW Club UAE, a local BMW supporter group that brings together approximately 3,000 BMW aficionados from across the UAE, has been officially recognized by BMW’s global headquarters in Munich. Enhancing the success of almost 700 BMW Clubs across the world, the BMW Club UAE provides opportunities for local BMW enthusiasts to get together for group discussions and interactive group drives.
Following the official certification from Munich, the BMW Club UAE will look to collaborate closely with BMW Group and AGMC, the local importer of BMW cars in Dubai, Sharjah and the Northern Emirates, to organise attractive joint activities and promote lively discussion and technical exchange amongst local BMW advocates. Ralf Bissinger, director of sales and marketing for BMW Group Middle East, says in a press statement: “It’s fantastic that the BMW Club UAE has received certification from our BMW Group headquarters in Munich, as it showcases our commitment at a local level to global best practice.”
Similarly, the Club provides locally-based BMW enthusiasts with a hub to support the BMW brand at a grassroots level, while following and reaping the benefits of the global BMW Group International Council Guidelines, which have seen the Group grow year on year.” Osman Abdelmoneim, general manager of AGMC, adds: “We were delighted to facilitate with the process of the BMW Club UAE’s certification, and look forward to working alongside them to assist with arranging unique opportunities and experiences that enable all the members to get even closer to the BMW brand. I have no doubt that many more of our customers will be eager to join and enjoy the Club’s benefits.”
BMW Club UAE members receive free attendance at various events and drive days throughout the year, as well as invitations to attend bi-weekly meetings to network with likeminded enthusiasts, for an annual membership fee of 350AED. Bruno Touma, BMW Club UAE Club President, adds: “It’s wonderful that the Club has been officially recognised by BMW at a global level since we aim to offer our members something different in terms of the drives, challenges and trainings we host and take part in throughout the year. This recognition also reinforces the fact the BMW Club UAE and its members adhere to the premium car company’s global best practice guidelines.”