Etisalat has made history by emerging as the strongest brand across all categories in the Middle East and Africa (MEA) region. This feat puts Etisalat among the top 25 brands globally in the strongest brands index by Brand Finance, the world’s leading independent brand valuation and strategy consultancy.
With this ranking from Brand Finance, Etisalat is now one of the world’s strongest brands listing with the likes of Ferrari, Coca-Cola, Apple, and others. It is one of the top 25 strongest brands in the world.
Continuing its growth streak, Etisalat is turning its sights on transforming into a truly global player and climbed 17 spots in the global 500 brand value ranking this year from 225th to 208th. Another noteworthy achievement this year is being ranked among the top five strongest telecom brands across global markets and the strongest telecom brand in the MEA region.
Etisalat has also retained its title as the most valuable telecom portfolio of brands for the fifth year in a row with an impressive portfolio of brands touching more than $11 billion including Etisalat Misr, Mobily, Ufone, Maroc Telecom, PTCL and is also the only telecom brand to retain AAA brand rating.
Operating in 16 countries with 149 million subscribers across Asia, Middle East, and Africa, Etisalat’s success can also be attributed to its continued efforts to provide the best solutions and services in the various markets in which it operates, its support for community initiatives and events, and its adoption of digital transformation strategies in its various operations.
Most recently Etisalat made a huge leap forward with the landmark announcement of achieving the world’s fastest 5G download speed of 9.1 gigabits per second.
As the premier digital services and telecommunications partner of Expo 2020 Dubai, Etisalat is prepared to deliver 5G connectivity to the event’s visitors and its delegates, bringing the Expo themes to life.