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Is gaming a way of socializing for Saudis?

This week, Nielsen’s research focused on Twitter’s gamers in Saudi Arabia, aged 16-54.

Key finding: 82 percent of people on Twitter in Saudi Arabia are interested in gaming.

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Whether it’s to follow gaming accounts, reach out to customer service, discover new tips/cheats for games, or more, 77 percent of people surveyed use Twitter in relation to gaming.

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Interestingly, more Saudi’s use their mobile phone/tablet for gaming (74 percent) than a laptop/desktop (66 percent) or even a gaming console (54 percent). In fact, 30 percent even purchased (vs downloading a free one) a gaming app on their mobile tablet.

Below is a brief recap: