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Nissan Middle East receives two prestigious ‘Arab Wheels’ Awards

Popularity of Juke and X-Trail sees increased market share across the region

Nissan Middle East has scored two awards in a regional award ceremony, hosted by Arab Wheels magazine, one of the region’s top motoring titles.

The inaugural Arab Wheels Awards saw Nissan’s Juke as well as X-Trail taking top honors in their respective classes, winning Best Compact Utility Vehicle and Best Compact SUV respectively. Cars are judged in a 50/50 process involving a carefully selected jury and Arab Wheels readers, who are able to cast their votes online.

“Arab Wheels is one of the best established titles in the region’s motoring press,” says Samir Cherfan, managing director of Nissan Middle East. “That Nissan won best in class for two awards, with both the Juke and the X-Trail, rounds off a spectacular year for the company in perfect fashion. And this is not just the opinions of journalists, either, because the public – the people who buy and run these cars – have been able to vote for what they think is best, too.”

Commenting on Nissan’s two accolades, Issam Eid, Editor-in-Chief of ArabWheels said: “To launch our first official Awards Ceremony, I had the honor of working with some exceptional judges, reviewing an impressive short list of vehicles from some of the region’s leading auto manufactures. The Nissan X-Trail beat off strong opposition from rivals and deserved to pick up the “Compact SUV” award. The Nissan Juke also picked up the “Compact Utility Vehicle (CUV)” award demonstrating that the stylish crossover has more than just style to offer consumers in the Middle East.”

Nissan’s Juke and X-Trail models have proved extremely popular in the Middle East since their respective launches and their growing sales figures show no sign of slowing down. The X-Trail has redefined the compact SUV sector, harnessing all of Nissan’s ‘go-anywhere’ design expertise in a smart, intelligent and capable package that buyers everywhere appreciate. The Juke’s success has been unprecedented and its rugged, unique looks and compact footprint have made it the ideal compact crossover for young urban motorists with a sense of fun and adventure.