Over 100 travel agents and tour operators from across the world have signed up as distribution partners for the Muslim Travel Warehouse which made its debut at ATM 2015 in Dubai.
The Muslim Travel Warehouse is the first time ever that travel agents have access to comprehensive tailored holiday packages directly for Muslim consumers – a market set to swell to $200 billion in the next five years.
During the ATM, it also made agreements with over 30 destinations who will partner to develop Halal-friendly packages. Currently, Muslim Travel Warehouse has launched packages for 16 destinations including UAE, Malaysia, UK, US and Maldives.
Anas Kasak, CMO of Muslim Travel Warehouse, said the business was created as a direct response to the demand from the industry who wanted to capitalise on the booming trend for Halal tourism.
He said: “We have had a phenomenal and overwhelming reception to the launch from almost every section of the industry
“Halal tourism is now increasingly becoming a priority for operators across the world and there was a huge demand from the tourism sector for a solution like Muslim Travel Warehouse.
“Over the course of the ATM we have hosted representatives from destinations across the world including Middle East, Africa, Europe, Asia and USA who have signed up as partners. In addition, over 30 destinations and many hotels want to partner to develop further Halal packages which means we could have products for nearly 50 destinations in the next six months.”
According to the latest figures in the MasterCard-CrescentRating Global Muslim Travel Index (GMTI) 2015, the halal tourism sector was worth $145 billion in 2014. This figure is predicted to grow to $200 billion by 2020.
Muslim Travel Warehouse, part of CrescentRating which is the world’s leading authority in Halal travel, will provide a suite of services for its partners alongside bespoke packages.
This will include live travel trade helpdesk via the live chat service, detailed Halal tourism information including fact sheets, digital brochures, restaurant and spa menus.