HTC Corporation hosted 36 photographers on an interactive HTC Photowalk in Fujairah, on December 20. The HTC Photowalk was led by Gulf Photo Plus (GPP) photography experts, who guided the group around a Fujairah’s Friday bullfighting event to capture the best shots with their HTC One Family smartphones.
The participants were split into groups of three, with each group using one of the HTC One Family devices – the HTC One, HTC One mini and HTC One max – to shoot the day’s pictures. At the end of the Photowalk, the groups submitted their photographs to be selected by HTC and GPP’s experts with selected entries to be used in an exhibition to be held from January 8-11, 2014 at the Gulf Photo Plus Photography Workshop.
From these entries, a winning group will be chosen to receive a new HTC One smartphone for all three members. The winning group will be announced in January 2014.
Neeraj Seth, Senior Brand Communications Manager, HTC, MEA said: “The HTC Photowalk gave participants a real-life opportunity to experience the incredible photography capabilities of the HTC One Family. With some of the most superior camera specifications available on the market today, the HTC One, HTC One mini and HTC One max use breakthrough HTC Ultrapixels and HTC Zoe technology to provide users with an impeccable photography experience.”
Launched with the HTC One smartphone earlier this year, the new HTC Ultrapixels camera with HTC Zoe revolutionized the way in which people capture, relive and share moments. HTC Zoe allows high-resolution photographs to come to life in 3-second snippets, which are then displayed in a unique gallery. HTC Ultrapixels takes photography to the next level, with a new breakthrough sensor that gathers 300 per cent more light than a traditional camera sensor.