Complex Made Simple

Al Barakah’s Marketing Arm-Inside Track Real Estate appoints Mr. Stephen SR Saunders as Chief Operations Officer

Inside Track Real Estate Brokers-the marketing arm of Al Barakah real estate developers in Dubai, has appointed Mr. Stephen SR Saunders as its Chief Operations Officer and In-charge of Investor Relations.

Since its inception over a decade ago, Inside Track has grown exponentially into a dynamic sales channel with over 400 agents in 30 countries. The firm has marketed projects worth over Dhs6bn.

As a Chief Executive Officer and In-charge of Investor Relations, Mr. Saunders brings to the table business acumen of over three decades and flair to recognize nascent opportunities and capitalize on them. An alumnus of New York University Real Estate Institute, he rose from the ranks to become the youngest partner in a mortgage brokerage firm in Manhattan. He then gave fillip to his entrepreneurial side and established Richard Stephens Inc in 1978. It’s his entrepreneurial spirit that has helped him to successfully maneuver his way through dynamic and robust emerging markets.

In addition to his duties in the operational areas at Inside Track Real Estate, Mr. Saunders would also be in charge of establishing a network of investor relation offices in New York, Los Angeles, Kuala Lumpur, Jakarta and Singapore.

On his appointment Mr. Saunders said, “I am very pleased to take on this responsibility as a Chief Operations Officer with Inside Track, which is the marketing arm of Al Barakah. Al Barakah as a group is committed to the corporate philosophy of ‘building value through integrity’, which is very important in today’s world. Their commitments to old world values like fairness, quality and transparency have attracted me towards them.”

Al Barakah marked its entry in real estate development in January 2008. Currently, Al Barakah has projects in various stages of development that are valued in excess of AED 8 billion while others are still in the planning stage and is concentrating on the mid-segment of the real estate market. Prime locations, excellent quality, aesthetic designs and sensitive pricing are some of the highlights of Al Barakah projects.